Comcast Technology Solutions Selected to Provide Centralized Video Platform for FIA Rally Championships by WRC Promoter

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CTS offers international video administration and D2C publishing throughout WRC motorsport properties, and for upcoming launch of 24/7 Rally TV channel

DENVER, Sept. 7, 2022 /PRNewswire/ — Comcast Technology Solutions, a division of Comcast Cable that gives media and leisure expertise to content material suppliers, operators, and advertisers, introduced immediately that its Cloud Video Platform is being deployed as the brand new unified back-end platform by WRC Promoter GmbH to assist FIA World Rally Championship (WRC), FIA European Rally Championship (ERC), FIA World Rallycross Championship (World RX), and FIA European Rallycross Championship (Euro RX). In addition, Comcast Technology Solutions will energy the forthcoming 24/7 Rally TV channel that includes the entire championships syndicated to international TV networks and OTT platforms, anticipated to launch subsequent 12 months. 

WRC Promoter is collectively owned by Red Bull Media House and KW25 Beteiligungs GmbH. It is accountable for all business facets of the FIA World Rally Championship, FIA World Rallycross Championship, and FIA European Rally Championship, together with TV manufacturing, advertising and marketing, and international sponsorship rights. Together, these championships characterize the preeminent multiday rally competitions on the earth, ruled by the FIA, with competitions pushed on surfaces starting from gravel and asphalt to snow and ice, in thrilling locations throughout the globe.

“As our sport grows, we remain committed to delivering the most comprehensive and engaging rally and rallycross experience for fans around the world,” stated Jona Siebel, managing director of WRC Promoter. “We selected Comcast Technology Solutions for its global expertise and market-proven scalability. Its centralized Cloud Video Platform will help us deliver a unified experience across devices and markets for WRC, ERC, World RX and Euro RX fans around the world. We look forward to working together today, and on future innovations like our 24/7 channel to syndicate FIA championships across TV networks and OTT platforms.”

“WRC Promoter is a world-class organization, offering the highest-level of global rallying competition,” stated Bart Spriester, Vice President and General Manager of the Content and Streaming Providers Suite for Comcast Technology Solutions. “We are thrilled to provide a centralized backend system across WRC properties, and support for the forthcoming 24/7 TV channel, so that fans worldwide can enjoy all the rally content they want, via a seamless and exciting viewing experience, anywhere, anytime.”

Specifically, WRC Promoter will use Comcast Technology Solutions’ Cloud Video Platform to present a complete video administration platform for centralized ingest, transcoding and processing of stay and on-demand video; metadata administration; content material suggestions; content material safety and rights enforcement; commerce and subscription administration; content delivery; and playout throughout linked gadgets and apps. 

To be taught extra about your complete CTSuite, together with the Cloud Video Platform, go to:  https://www.comcasttechnologysolutions.com/ctsuite. To expertise FIA World Rally Championship (WRC), go to: https://www.wrc.com. For FIA World Rallycross Championship (World RX) and FIA European Rallycross Championship go to: https://www.fiaworldrallycross.com/world-rx/, and for FIA European Rally Championship (ERC), go to: https://www.fiaerc.com/erc/.   

About Comcast Technology Solutions

Comcast Technology Solutions gives a portfolio of expertise options, the CTSuite, that gives the trade with the expertise, scale and experience to increase and navigate the rapidly-changing media and leisure expertise panorama. We invent expertise that solves trade challenges, reimagines what is feasible, and transforms companies for an ever-changing world. Built on Comcast’s know-how, confirmed services, scalable platforms, and infrastructure, Comcast Technology Solutions gives greater than 20 years of dependable real-world broadcast and digital expertise. We companion with clients to redefine expectations and ship the longer term to international audiences. For extra info, go to www.comcasttechnologysolutions.com.

SOURCE Comcast Technology Solutions



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