Toyota Urban Cruiser: Price Expectation In India


The much-awaited Toyota Urban Cruiser subcompact SUV is all set to go on sale in India on September 23, 2020. It will be the first sub-4 metre SUV from the Japanese automaker in India, but as we already know, it’s a re-badged version of Maruti Suzuki’s Vitara Brezza, which means in terms of design and build, you know what to expect. Also, Toyota has already revealed a fair bit about the key features and variants of the SUV, so, the only thing that is left to be announced are the prices.

Now, the Toyota’ Urban Cruiser will come in three key variants – Mid, High and Premium, and all three trims will come in both manual and automatic options. And compared to the Vitara Brezza, these variants will be same as the VXI, ZXI, and ZXI+ trims. So, if Toyota goes with the same pricing strategy it used for the Glanza, which we expect it will, then the new Urban Cruiser will be priced just marginally less than the Vitara Brezza. Currently, the aforementioned three variants of the Vitara Brezza are priced between ₹ 8.35 lakh to ₹ 11.15 lakh, and in comparison, the new Urban Cruiser will be priced around ₹ 8.34 lakh to ₹ 11.14 lakh (all priced ex-showroom, Delhi).

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