CoinDCX bolsters its leadership team by appointing Gaurav Arora to lead its Defi initiatives

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Mumbai, 20 th July, 2022: CoinDCX, one of India’s Largest and most valuable crypto companies,
is ramping up its leadership team by hiring industry leaders for its Defi initiatives, despite tough
market sentiments. The company announced the appointment of Gaurav Arora as Senior Vice
President, CoinDCX Pro, to lead its next phase growth, which will focus on developing use cases
of crypto and blockchain technology. CoinDCX has been a pioneer in bringing crypto trading to
the masses in India and is now looking to bring similar innovation to the Web3 ecosystem and
make the world of Web3 and DeFi (Decentralised Finance) more accessible to masses.
As per a report by Gartner, by the year 2026, 25% of consumers will spend a minimum of 1 hour
a day on metaverse for work, shopping, education, social or entertainment purposes. This
ecosystem will have its own virtual economy enabled by digital currencies and nonfungible
tokens (NFTs). Currently it is very complex for an average customer to take part in this economy
due to complexities of various chains/protocols and wallets. At CoinDCX, Gaurav will lead
product, business and growth for this new vertical that aims to build a simplified experience
allowing customers to access opportunities in a decentralized economy.
Gaurav brings in over a decade’s experience in building large fintech superapps. In his previous
stint as Director Products, Amazon Pay India, he was responsible for launching and scaling
digital payments across many categories such as Bill Payments, Money Transfers, Financial
Service payments and movie ticketing. He also launched the Amazon Pay wallet product which
is ranked among top PPI wallets of India.
An IIT Roorkee graduate and an MBA from IIM -B in finance, Gaurav also brings with him trading
expertise from his days as an equities trader in Nomura Securities, Hong Kong where he
designed and traded arbitrage models in Asian markets.
Commenting on the appointment, Mr. Neeraj Khandelwal, Co-founder, CoinDCX said “I believe
Web3 and Blockchain technology will save billions of dollars for the common man and generate
powerful income opportunities as Crypto has a lot of applications for consumers. Gaurav with
his extensive experience in building consumer-friendly products will focus on building on the
DeFi space which has the potential to financially empower billions. We are delighted to have
Gaurav on board when CoinDCX has embarked on a new chapter of growth and innovation”.
“I am happy to join the CoinDCX family. The world of Web3 and DeFi is in its nascent stages and
largely inaccessible by most people due to its complexities. We believe that over the next few
years, 100s of millions of users will be interacting with the decentralized blockchain ecosystem.

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Our goal is to provide a bridge for these customers to access the opportunities safely and easily
in this system,” said Mr. Gaurav Arora on his appointment at CoinDCX.
CoinDCX continues to strengthen its talent pool and is hiring across functions as it continues to
build innovative products and services for the users. Safety and compliance continue to take
center stage as the company is committed to double down its efforts in the crypto/Web3 space.