CoinDCX announces its mega brand campaign “Future Yahi Hai” to break myths about crypto

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CoinDCX, India’s safest crypto exchange, is thrilled to announce its mega campaign “Future Yahi Hai” aimed at spreading awareness and information about investments in crypto. The mega campaign will feature different celebrities in a series of ad films.  With this campaign, the company wants to break all myths surrounding crypto as an asset class and make people aware that crypto is simple and safe to invest.

CoinDCX wants to showcase that crypto is not a fad but the future for investments and people should consider it as an asset class. It also wants to highlight that investments done through CoinDCX are simple and safe.

Mr. Ramalingam Subramanian, Head of Brand, Marketing & Communications, CoinDCX “There have been a lot of misconceptions around crypto, but it is just a passing trend. We want to clear all these doubts through this campaign and help people understand the world of crypto. We will be coming out with other celebrities from all walks of life that fit in perfectly as the face of our campaign.This will also help our continued efforts to making crypto accessible to all Indians”

CoinDCX believes it is the right time to take its engagement with retail investors throughout the country to the next level. The focus remains on demystifying crypto for everyone while developing an understanding of crypto-enabled financial services that common people can easily access.

The campaign is set to go live during the T20 World Cup and will continue during the festive season.

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