Boston Bruins Announce Rapid7 as First-Ever Official Team


BOSTON, Sept. 22, 2022 (GLOBE NEWSWIRE) — The Bruins introduced immediately, September 22, a multi-year partnership with Rapid7 as the first-ever official jersey patch accomplice of the Boston Bruins, the Official Cybersecurity Partner of the Boston Bruins and the Official Cybersecurity Partner of TD Garden, starting with the 2022-23 season. 

A Boston-headquartered firm with places the world over, Rapid7 is a cybersecurity chief that helps clients handle threat and remove threats throughout their digital environments so their companies can thrive. Both the Bruins and Rapid7 are headquartered at The Hub on Causeway, adjoining to TD Garden, and share a dedication to build up and supporting the Boston neighborhood.

“Our multi-year partnership with Rapid7 is the first of its kind for both our organization and the National Hockey League,” stated Boston Bruins CEO Charlie Jacobs. “With cybersecurity becoming increasingly crucial across all aspects of our business, partnering with Rapid7 is a perfect fit. We share the same mission and core values with our commitment to give back to our community and deliver an exceptional product to our customers. We’re excited to work together to make a positive impact on the New England community for many years to come.”

“The real estate on our Original Six sweater is sacred space,” stated Boston Bruins President Cam Neely. “As a former player who proudly wore the Spoked-B, it was important to me and our organization that we identified the right partner with a connection to Boston and a strong commitment to enacting positive change in our community. Rapid7 embodies these important values and we are proud to welcome them to the Boston Bruins family.”

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“Rapid7’s partnership with the Bruins is rooted in mutual grit, a deep commitment to our communities and a shared passion for overcoming every obstacle to protect what matters,” stated Rapid7 Chairman and CEO Corey Thomas. “Joining the Boston Bruins family as the first-ever jersey patch and official cybersecurity partner is an honor and incredible opportunity for both brands to make a lasting impact for our customers and communities. The Rapid7 family looks forward to embarking on this exciting next chapter with such a legendary franchise.”

The partnership will place a Rapid7 emblem on the best chest of all Bruins jerseys together with house, street and apply sweaters. As the Official Cybersecurity Partner of the Boston Bruins, Rapid7 would be the first-ever cybersecurity jersey patch accomplice within the National Hockey League and will likely be showcased to tens of millions all around the world by means of crew platforms and tv broadcasts. This signature partnership between the Bruins and Rapid7 follows the announcement of the NHL’s Jersey Advertising Program, which permits crew companions to put a jersey patch on crew jerseys starting with the 2022-23 season. 

In addition to the jersey patches, Rapid7 will sponsor a premium “Rapid7 Rafters” seating part for Bruins house video games at TD Garden. The Rapid7 Rafters is a excessive vitality, membership-based social membership positioned on the highest ground of TD Garden. Opened in 2019, this Boston Garden Society house has essentially the most distinctive vantage factors within the enviornment with the Bruins and Celtics championship banners serving as the backdrop. Rapid7 Rafters members have on-demand ticket entry to all Bruins and Celtics video games and concert events. To turn out to be a member or to be taught extra, please go to Rafters | Boston Garden Society | TD Garden | TD Garden.

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Aligned with the Bruins values, Rapid7 is dedicated to advancing cybersecurity for all and placing social good on the forefront of what they do. With a dedication to advocating for underrepresented teams, Rapid7 is a founding member of Hack.Diversity, a program with a concentrate on rising the variety of Black and LatinX technical expertise within the innovation economy in Boston. Rapid7’s work within the DEI house has been acknowledged nationally, and so they have been included within the Bloomberg Gender-Equality Index annually since 2019. Rapid7 and the Bruins will collectively construct from the League’s “hockey is for everyone” program to develop distinctive alternatives that unlock the probabilities for the subsequent era of STEM thinkers in underrepresented communities, regionally and across the globe.

Beginning the day of the Bruins’ house opener, October 15, 2022, Bruins house, away and alternate adidas genuine jerseys with the Rapid7 patch will likely be out there for buy completely on the ProShop powered by ’47. For a $20 donation to the Boston Bruins Foundation, followers can have the sponsor patch warmth pressed to their present jerseys on the ProShop, topic to eligibility and availability. For extra data, go to The ProShop is positioned on the Hub on Causeway, 84 Causeway Street, Boston, MA 02114, and is open seven days every week (12-6 p.m. on non-gameday, 12 p.m.-1 hour postgame on gameday).

Excel Sports Management’s Properties division sourced and negotiated the deal between the Boston Bruins and Rapid7.

Click here for a Rapid7 jersey patch media kit.

About Rapid7
Rapid7, Inc. (Nasdaq: RPD) is on a mission to create a safer digital world for everybody by making cybersecurity extra easy and accessible. We empower safety professionals to handle threat throughout their whole surroundings by combining best-in-class know-how, modern analysis, and strategic experience into one platform. Rapid7’s Insight platform is a complete safety arsenal that helps clients around the globe safe cloud infrastructure, cut back vulnerabilities, prioritize important threats, examine and shut down assaults, and automate routine duties. For extra data, go to our web site, try our weblog, or comply with us on LinkedIn.

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Excel Sports Management
Excel Sports Management is an industry-leading company representing top-tier expertise, blue-chip manufacturers and marquee properties. Excel Sports Management’s Properties division is the go-to answer for business technique growth and the sale of world-class partnership property, together with stadium naming rights and on-uniform branding. Excel has twice received Sports Business Journal’s Best In Talent Representation and Management, is persistently named as one of the invaluable sports activities companies on this planet by Forbes. The company has places of work in New York, Miami, Los Angeles, Dallas, Chicago and London. For extra data, go to

Caitlin O’Connor

A video accompanying this announcement is offered at:

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