NEW YORK, Aug. 26, 2022 /PRNewswire/ — Nobu Hospitality, the globally iconic and quickest rising luxurious way of life model, and Asset World Corp Public Company Limited (AWC), Thailand’s main built-in way of life actual property group are delighted to announce the unique Thailand-wide improvement settlement, and the graduation of two thrilling initiatives in Bangkok.
As a part of the improvement settlement the two companions have dedicated to an unique collaboration to develop a number of Nobu Hotels and eating places in Thailand. The events are exploring additional improvement places in Thailand’s most compelling locations.
The Nobu restaurant will occupy the prime ground and rooftop of the Empire Tower, the iconic mixed-use improvement proper at the centre of thrilling Bangkok. The Nobu restaurant shall supply the most spectacular panorama of the Bangkok skyline and views of the Chao Phraya River, with a design that can create an beautiful eating expertise.
The location of the signed Nobu Hotel in Bangkok will quickly be introduced with a unique and distinct program and expertise being collaboratively deliberate by AWC and Nobu Hospitality.
Bangkok, a metropolis constructed on water and boasting over 11 million residents, is fast-becoming one among the most searched journey locations in the Asia Pacific area. The Thai capital gives an unmatched, wealthy cultural expertise for worldwide travellers together with world-class purchasing, numerous artwork galleries and museums, and one among the most spectacular eating scenes in the world, which is able to quickly embody Nobu.
Trevor Horwell, CEO of Nobu Hospitality, states, “It is an honor to be partnering with the visionary Wallapa Traisorat and the powerbase that she has carefully built with Asset World Corp Public Company Limited. Our strategy is to work with regional development partners in Asia who embrace our unique business model and share the same passion for luxury and high-quality products. With Wallapa Traisorat and AWC, we have a dynamic relationship and partnership built on the foundations of trust and respect, with a vision to enact an exciting and differentiated hospitality offering. We are excited to move forward with the first phase of this partnership in Bangkok whilst carefully planning further developments together.”
Wallapa Traisorat, Chief Executive Officer and President of AWC, stated that “It is our great pleasure and honor to sign the development agreement for an exclusive collaboration to develop multiple Nobu Hotels and Restaurants in Thailand. The parties are exploring further development locations in Thailand’s most compelling destinations. We are delighted to continue our long-term partnership with Nobu Hospitality on this exciting project at the best location in Bangkok. With Nobu’s iconic brand, F&B expertise, lifestyle hospitality experience and massive recognition of Chef Nobu Matsuhisa, together with many of the world’s best awards, including the # 1 Best Resort Hotel in Continental U.S. 2021, we believe this collaboration will create a unique luxurious F&B lifestyle hospitality destination for Thailand tourism industry that will attract travellers from around the world.”
Video – https://www.youtube.com/watch?v=xQhMSO5kszM
