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Country Club launches Türkiye Mastercard and Baby Boomers membership card

Kolkata, October 30, 2026: Country Club Hospitality and Holidays Limited has introduced two new membership initiatives—the Country Club Mastercard Türkiye and the Country Club Baby Boomers membership card—aimed at expanding international tourism opportunities and enhancing lifestyle benefits for senior citizens.

The company said the Mastercard Türkiye is designed to promote Turkey as a preferred holiday destination for its members, while the Baby Boomers membership card offers a special lifetime membership with benefits tailored to senior citizens, including leisure, wellness, and holiday privileges.

Focus on India-Turkey tourism ties

The Mastercard Türkiye initiative follows a visit by Country Club Chairman and Managing Director Y. Rajeev Reddy to Turkey at the invitation of the Consulate General of Turkey in Telangana. During the visit, discussions were held on tourism promotion, hospitality cooperation, and creating memorable travel experiences for Indian tourists.

Country Club aims to leverage its member network to highlight attractions in Turkey such as Istanbul, Cappadocia, historical sites, cultural heritage, shopping, and cuisine. The company also plans to explore partnerships with Turkish tourism and hospitality organisations to develop attractive holiday packages and encourage more Indian tourists to visit Turkey.

Special membership for senior citizens

The Baby Boomers membership card is targeted at senior citizens, offering lifetime club membership and a range of benefits. The regular membership price is ₹1,25,000, but an introductory offer is available at ₹49,999. Members receive five years of holiday benefits at Country Club properties (subject to terms), a 20% discount on spa services where available, AMC waiver as per membership terms, and a complimentary two-night, three-day stay at one of three destinations: Bandipur, Sundarbans, or Kodaikanal.

The initiative aims to provide senior citizens with greater access to club facilities and memorable holiday and lifestyle experiences through Country Club’s hospitality network.

Extensive network and growth strategy

Country Club Hospitality and Holidays Limited operates a network of approximately 20 lakh members across India, with 30 owned clubs and around 70 affiliated clubs in regions including Andhra Pradesh, West Bengal, Karnataka, Tamil Nadu, Kerala, Delhi-NCR, Rajasthan, Maharashtra, Uttar Pradesh, and Goa. The company continues to expand its offerings in leisure, entertainment, fitness, and holiday experiences through its network of clubs, resorts, fitness centres, and hospitality partnerships.

Country Club is pursuing its long-term growth plan, Mission 2030, which focuses on expanding its member network and strengthening its four core areas: clubbing, fitness, holidays, and entertainment. The company aims to combine its domestic presence with international hospitality collaborations and innovative membership offerings to create greater value for its members and open new avenues for tourism and business growth.

Country Club Hospitality and Holidays Limited provides services in clubbing, fitness, holidays, and entertainment through its network of clubs, resorts, and hospitality partnerships.


Disclaimer: This article is based on a press release provided by the concerned organisation and has been edited for style and clarity with the assistance of AI tools. BusinessFortnight does not verify, endorse, or take responsibility for the claims, figures, or statements made in the original release.

Ravindra Soni
Ravindra Sonihttps://businessfortnight.com
Senior journalist with 38 years of experience in print and digital media. Former Executive Editor. Founder and Editor of BusinessFortnight, covering business, economy, and policy news from Madhya Pradesh and across India.
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