Mumbai, July 21, 2022: Zee Café is known to bring unparalleled entertainment and a range of
interesting content for the Indian viewers. After a successful round up of its beloved show ‘Chef Vs.
Fridge’ which received immense appreciation from food lovers across the country, the channel is
bringing a new chat show for the audience. But wait, this one is Not Just A Chat Show! The format based
on BTS makes it different, unique and more immersive than the regular television chat shows. Presented
by Cetaphil, the show named ‘Not Just A Chat Show’ will see a fascinating bunch of guests who will be
interviewed by the dynamic Anushka Sen in a non-formal setup. So, secrets are bound to be vented out
and some interesting gossips are sure coming your way.
The limited episodes chat show will feature a guest every episode including actresses Krystle D’souza,
Riddhima Pandit, Chef Shipra Khanna and Aesthetic Physician Dr Monica Jacob who will be seen having
a discussion with the host about their work, food habits, skincare, personal life and much more. The
format of the show will allow the audience to see their favorite celebrities get candid and share insights
into their life while providing some blazing skin care tips to the viewers. The show promises fun games
and interactive sessions to bring entertainment and drama to the viewers.
Excited about the launch, Ashish Sehgal, Chief Growth Officer, Ad Sales shared, “Over the years Zee
Café has garnered popularity amongst the viewers, making it prevalent in the eyes of the investors and
the sponsors. Our new show, Not Just a Chat Show is presented in collaboration with Cetaphil, and we
are elated as it opens a completely new avenue of growth for us. We are extremely enthusiastic about
the launch and are sure it will garner the viewership we are hoping for.”
Speaking about the newly introduced original format, Mr. Amit Shah, Chief Cluster Officer – North,
West & Premium, Zee Entertainment Enterprises Ltd. said, “At Zee Café, we have consistently kept the
consumers’ evolving preferences at the centre, wherein we introduced Indian original programming to
present more relatable and entertaining content to the viewers. With the success of the first two original
formats Dance With Me and Chef Vs Fridge and the support we garnered from the viewers, we are
inspired to bring more to each one of you. We stay committed to presenting engaging content to our
viewers and delivering higher value to our partners through unique propositions. With ‘Not Just A Chat
Show’, we aim to give the viewers a peek into the lives of their loved celebrities in the most candid
way. We are delighted to collaborate with Cetaphil for this property, and we remain confident that
the unique format of the show will make it different and more engaging from all the other chat shows.
We are extremely excited for the launch and are sure the audience will enjoy watching the show as much
as we loved creating it.”
Talking about the partnership, G. Sathya Narayanan, Managing Director, South Asia, Galderma India
Pvt. Ltd. said, “Zee Café in the recent past has engaged Indian viewers with their original programming.
The shows have garnered audience’s love escalating the popularity of the channel. We are glad to
collaborate with a brand for this upcoming show that not only provides insights into the lives of the
celebs but also brings forward the topic of Sensitive skincare. With growing pollution and changing
weather conditions, it becomes extremely important to get an idea of proper skincare and busting myths
related to it. This show will help the audience learn from their favorite celebs and the experts. We are
sure the show will garner engagement and love from the audience.”
Stay tuned for more details on ‘Not Just A Chat Show’ coming on July 24 only on Zee Café!