- In line with the Bank’s ethos to extend early support to Indian athletes helping them unlock their full potential.
- A role model for today’s youth, Sumit will help the Bank connect with GenNext
Mumbai, June 20, 2024: Bank of Baroda (Bank), one of India’s leading public sector banks, today
announced that the Bank has signed rising Indian tennis player Sumit Nagal as its brand endorser.
The move is in alignment with the Bank’s long-standing philosophy to support emerging talented and
ambitious Indian sportspersons as they endeavour to compete with the best on the world stage.
Aged 26 years, Sumit Nagal will be strategically positioned by the Bank to target a younger demographic
and a new generation of customers with a range of products specifically designed for this segment.
The highest-ranked Indian singles tennis player currently, Sumit has jumped to a career-high singles
ranking of World No. 71 on 17 th June 2024, while securing a place in the Indian contingent for the Paris
Olympics in the process. In January 2024, Sumit became the first Indian player in 35 years to defeat a
seeded player in a Grand Slam men’s singles match at the Australian Open 2024.
Sumit joins a stellar line-up of Bank of Baroda endorsers that includes badminton star PV Sindhu and
cricketing youth icon Shafali Verma.
Commenting on the association, Debadatta Chand, Managing Director & CEO, Bank of Baroda said,
“Bank of Baroda has a rich legacy of partnering with and extending its support to some of India’s most
promising sporting talent early on in their careers. We are delighted to welcome Sumit Nagal to the
Bank of Baroda family. Tennis is a global, highly competitive and demanding sport and this makes
Sumit’s journey and what he’s aspiring to achieve all the more inspiring and extraordinary. The
collaboration between Bank of Baroda and Sumit will also go a long way in promoting the sport in India
and helping the Bank reach out to a younger audience.”
