LOS ANGELES, Oct. 5, 2022 /PRNewswire/ — JETWAY, an ultra-premium wine seltzer model that is trailblazing new requirements within the wine seltzer, better-for-you and ready-to-drink beverage classes, has expanded its accessibility with the announcement of its direct to shopper (DTC) launch.
Founded in November 2021 by musician Albert Hammond Jr. – most generally often called The Strokes‘ lead guitarist – JETWAY was born from the ethos of dwelling one’s journey with flavors impressed by his travels across the globe. The music is broadly out there, and now the liquid is simply too. COO and associate Ben Parsons, founding father of Infinite Monkey Theorem, The Ordinary Fellow, and a pioneer of the city vineyard pattern, brings an intensive 20-year profession within the wine trade to craft JETWAY.
With the vacation season upon us, JETWAY marries wanderlust with recent, pure elements to be loved wherever your subsequent journey might take you, now beginning at doorsteps nationwide. JETWAY is presently out there in two flavors – a Sauvignon Blanc (infused with yuzu, Fijian ginger, elderflower, yerba mate) and a Rosé of Syrah and Cabernet Sauvignon (infused with white peach, Fijian ginger, yerba mate, orange peel) – each of that are sourced from the McNary Vineyard, which overlooks the Columbia River in Washington state. Both varieties include 100% pure elements, are vegan pleasant, and gluten-free.
JETWAY‘s line of naturally uplifting wine seltzers is on the market in cans, a beverage class on the rise with an estimated price of $20 billion at the moment, and by kegs at Disneyland California, San Diego Zoo, music competition pop-ups together with Coachella and Outside Lands, and different areas, marking the primary time a wine seltzer being served on this format.
“JETWAY was designed to take on adventures, to go anywhere, to make a moment a memory. Since day one, we’ve wanted JETWAY to reach as many people as possible and launching our nationwide DTC model makes that possible,” stated Albert Hammond Jr. “JETWAY can finally do what we intended it to – take off and spread joy – especially when served ice cold.”
“Since launching JETWAY, we have found the majority of our audience discovers the brand on social media, so introducing a nationwide DTC option to meet our customers wherever they are is a natural expansion of both the brand and its digital platform,” stated Ben Parsons. “The people have spoken, and we are thrilled that JETWAY is now available to ship to homes and parties all over the country.”
Ultra-premium wine seltzer lovers nationwide (besides AK, HI, MS, TN and UT) can now order JETWAY by the can to their doorsteps from drinkjetway.com and obtain free transport on each order. JETWAY cans can be found to order for MSRP $20 by the case (six 4-packs) of Rosé Wine Seltzer or White Wine Seltzer, or a combined case (three 4-packs of every).
JETWAY‘s star-studded household of buyers contains Joaquin Phoenix, Rooney Mara, Nick Hoult, Coran Capshaw, Robert Schwartzman, Zoey Grossman, Marc Forster and David Cross.
Find JETWAY on:
Instagram | Website
For extra info, contact:
Sicily Cronin
9172130254
[email protected]
SOURCE JETWAY
