This partnership will assist prospects discover a straightforward resolution to their festive buying and puja wants and avail Guruji’s astrology companies – on-line and offline – at The New Shop shops
NEW DELHI, Oct. 21, 2022 /PRNewswire/ — The New Shop, India’s first and largest omnichannel comfort commerce firm, has collaborated with Guruji, one of many fastest-growing corporations constructing an internet non secular wellness platform, for ‘Gift a Pooja’ marketing campaign. This initiative was a strategic transfer to assist prospects keep linked with their non secular beliefs and avail Guruji’s astrology companies – on-line and offline – whereas indulging in festive buying.
Besides giving individuals a distinctive possibility of gifting, this one-of-a-kind affiliation can also be supposed to assist The New Shop strengthen its positioning because the all-encompassing pleasant neighbourhood comfort retailer fixing all wants. Further, it can assist Guruji app garner extra visibility and improve its person base. The manufacturers are already creating a buzz in regards to the marketing campaign by their sturdy social media presence. Along with this, they’ve additionally collaborated with varied main life-style and non secular social media influencers to garner engagement and improve model consciousness.
A new-age Spiritual Guru from Guruji’s group will likely be current at choose The New Shop shops and supply free in-person astrology consultations to the shoppers. Furthermore, prospects already a a part of The New Shop’s Loyalty Program will likely be offered with coupons price Rs. 200 by the model to avail astrology classes from Guruji app. Around 10,000 vouchers will likely be gifted to the Loyalty Program customers by SMS and e-mails.
Walk-in prospects within the shops also can avail on-line consultations. Those making a minimal buy of Rs. 200 and Rs. 500 will likely be rewarded with Guruji’s vouchers price Rs. 200 every and Rs. 500 every, respectively. The New Shop will reward 2500 Guruji vouchers to prospects in each these classes.
The expiry of the coupon codes each for Loyalty Program customers and new buyers will likely be 31st October 2022. To redeem the vouchers, customers merely want to scan the QR code and obtain Guruji’s app. After logging in, they want to faucet on the pockets icon and enter the code given within the voucher. The customers then have to recharge their wallets with Rs. 1 to avail their astrology session.
Ms. Aastha Almast, Co-founder, The New Shop, mentioned, “The New Shop is striving to provide convenience to the new-age and modern consumers of India. We understand and pre-empt the new and rapidly evolving needs of our youth and are always at the forefront of providing innovative solutions. Our partnership with Guruji is aligned with this very objective. We want to help our customers find a convenient way of staying connected with their spiritual beliefs and enjoy spiritual sessions with consultants at our stores, this Diwali. We will continue to partner with all the more products and services that our customers need and make them available instantly and easily.”
Saarthak SIngh Dholiya, CEO & Co-Founder Guruji Astro, mentioned, “Guruji is here to change how the world looks at astrology and The New Shop is walking on a similar path, aiming to provide customers with convenient and innovative shopping experiences. Through this partnership, we want to add up to our users’ Diwali festivities. Along with sweets, they can also gift a Pooja to their loved ones for their well-being. We believe in bringing faith and hope to our users and this is why we don’t aspire to be India’s Number 1 Astrology App but India’s Most Loved Astrology App.”
So far, The New Shop has greater than 70 working shops throughout the nation. Around 10-15 new shops are launched month-to-month, on a franchise mannequin. The firm is rising considerably by pan India franchise partnerships and plans to scale to 1000 omnichannel shops by 2025.
About The New Shop
The New Shop is India’s fastest-growing omnichannel comfort commerce firm. It operates 24-hour comfort shops that promote & ship contemporary meals and FMCG merchandise comparable to packaged meals, snacks, tobacco, drinks, pet care, over-the-counter & ready-to-eat meals, and private care objects, residence care, hygiene, stationery, and different requirements inside 15-Half-hour. Incepted within the yr 2019, The New Shop is the brainchild of Aastha Almast (Co-founder and Head of Business), Charak Almast (Co-founder and Head of Operations), and Mani Dev Gyawali (Co-founder and Head of Technology). The New Shop stands for ‘Next-gen Everyday Shopping’ that provides a wide selection of merchandise and companies that cater to the wants of the fashionable, millennial, and Gen Z shopper. All the shops have a glossy and modern design and are outfitted with state-of-the-art know-how that makes buying a seamless and handy expertise. It additionally presents hyperlocal supply companies with its personal supply fleet by its personal cellular software. So far, The New Shop has 70+ working shops in India, spreading throughout metro and tier 2 & 3 cities comparable to Delhi & NCR, Mumbai, Lucknow, Ahmedabad, Meerut, Rohtak, and Agra.
Visit: https://thenewshop.in/
About Guruji Astro App
Guruji app is a fast-growing firm that builds on-line non secular wellness platforms empowered by dwell streaming and AI know-how. With a mission to convey religion, braveness and hope to customers, Guruji units sights on the worldwide market and is devoted to offering glorious tarot studying, psychological wellness, meditation, and yoga expertise to customers from all around the world. Now with a group of greater than 400 verified worldwide astrologers from over ten areas of experience, together with astrology, tarot studying, palmistry and numerology, Guruji has helped over eight million individuals from all around the world to keep hopeful throughout troublesome instances, and has grow to be India’s Most Loved Astrology App. Founded in 2019, Guruji has a number of places of work in India, Singapore and the United States.
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