First-ever Metaverse marketing campaign affords new methods for shoppers to attach with TCL merchandise
HONG KONG, Oct. 20, 2022 /PRNewswire/ — TCL Electronics (1070.HK), a significant participant in the world tv and client electronics trade, at the moment broadcasts its thrilling transfer in the Metaverse.
To mark this momentous step of its journey into the Metaverse, TCL will launch a Halloween marketing campaign on the digital gaming platform Roblox to empower customers to create their very own immersive experiences. TCL has developed a fascinating Halloween-themed digital celebration to attach with audiences in a customized digital world.
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A world expertise chief devoted to steady innovation, TCL allows individuals to get pleasure from premium viewing experiences by way of its TV and sensible screens. Now TCL is strengthening its reference to next-generation shoppers by providing a trending, enjoyable and immersive approach to interact with TCL in the Metaverse. In future, TCL expects to discover and develop extra alternatives that may carry our prospects much more progressive methods to get pleasure from TCL merchandise in the Metaverse and past.
The Halloween marketing campaign will likely be launched throughout TCL social media accounts in a number of markets*. TCL will invite audiences to affix its Halloween #Fun_Tastic Party at the Dream House, in the Metaverse on Roblox from 21 October 2022 onwards.
Welcome to the TCL Dream House
When customers enter the Dream House, TCL invitations them to get in the #Fun_Tastic Party temper and begin their journey by selecting a customized Halloween costume for his or her avatar. Now they’re able to discover Dream House to get pleasure from digital experiences and join with TCL expertise.
TCL has created a bunch of Halloween video games and celebration experiences that hook up with TCL merchandise in varied rooms for customers to find. With Halloween-themed decorations and mysterious lighting, every room is themed round the varied attributes of a few of TCL’s widespread C935 and C835 Mini LED TVs, Soundbars and FreshIN+ air conditioners with distinctive décor and actions.
As they discover the home, customers can play mini-games, get pleasure from surprises round each nook or just relax in their favourite room. Other enjoyable actions embody a digital photograph sales space so customers can seize and share their Halloween moments from the celebration on social media.
*How to entry the Fun_Tastic Party?
Users can entry to the TCL #Fun_Tastic Halloween celebration on Roblox by way of TCL’s social media platforms.
Global: Facebook, Instagram, Twitter, YouTube, TikTook
North America: Twitter
Italy: Instagram
Mexico: Facebook, Instagram
UK: Instagram, YouTube
India: Facebook, Instagram, Twitter, YouTube
Spain: Instagram
Saudi Arabia: Facebook, Instagram, YouTube
East Africa: Facebook, Instagram
Japan: Twitter
About TCL Electronics
TCL Electronics (1070.HK) is a fast-growing client electronics firm and a number one participant in the world TV trade. Founded in 1981, it now operates in over 160 markets globally. TCL specializes in the analysis, improvement and manufacturing of client electronics merchandise starting from TVs, audio and sensible house home equipment. Visit TCL house web page at https://www.tcl.com.
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