San Jose, United States:
NetApp® (NASDAQ: NTAP), a world, cloud-led, data-centric software program firm, in the present day introduced its intent to launch a brand new associate program in NetApp fiscal yr 2024 (FY’24). NetApp Partner Sphere is the evolution of NetApp’s industry-leading Unified Partner Program.
Partners that may drive digital and cloud transformation are primed to seize market share, however this requires fashionable business fashions with extremely specialised companies, and capabilities that assist all the buyer journey. The new cloud-focused and services-led NetApp Partner Sphere delivers a versatile path to development and progress for all associate gross sales motions. By consolidating and simplifying a number of packages into one that features all associate sorts, business fashions and routes to market, this program allows companions to evolve their business within the cloud.
The program presents sturdy coaching and assist to assist companions seize cloud market share, brings new validation, recognition and rewards for companions’ investments in competencies and companies, and the accelerated progress construction permits companions to contribute transformational worth to joint clients.
“NetApp is committed to driving a partner-first culture, and the strategy behind our new partner program brings that commitment to life,” mentioned Jenni Flinders, Senior Vice President, Worldwide Partner Organization at NetApp. “With NetApp Partner Sphere, we’re accelerating growth and customer success across our partner ecosystem by extending their reach into the cloud and offering more business opportunities with our industry-leading portfolio and flexible consumption models.”
In addition, this system presents simplified, versatile, progressive tiering with clear standards that companions can comply with throughout goal thresholds. The program’s tiers vary from Approved, to Preferred, to Prestige, to Prestige Plus – assessing, validating and recognizing companions primarily based on worth and competencies, as a way to establish the appropriate companions for the appropriate buyer alternatives. Benefits and assist will develop as companions ascend tiers, with the companions producing essentially the most affect seeing the broadest and most custom-made advantages, together with resolution particular advertising campaigns and enablement, proposal-based market improvement funds, and most well-liked value-based incentives.
As a part of these strategic modifications NetApp will shift away from Specializations to establish associate capabilities and make the most of Solution Competencies aligned to key NetApp focus areas – Cloud Solutions, Hybrid Cloud and AI & Analytics. These competencies shall be included within the NetApp Partner Sphere program necessities. Partners will be capable to start incomes related competencies inside every class, showcasing their capability to ship buyer success throughout the NetApp portfolio by the tip of the calendar yr.
With NetApp Partner Sphere, companions can count on:
- A easy framework supporting every associate’s distinctive go-to-market technique, offering flexibility and automation to ease associate processes, and consistency for all companions and gross sales motions from a single program with clear tiers and goals.
- Transformative coaching, instruments and assist to activate their work within the hybrid multi-cloud market, enabling and constructing associate companies and options competencies.
- Differentiation with companions distinguished, highlighted and endorsed by their Solution Competencies and companies on NetApp Partner Connect to advertise every associate’s go-to-market method.
- Accelerated cloud progress leveraging NetApp’s in-demand portfolio to gasoline alternatives for value-add partner-led companies and co-innovation, enhancing profitability and maximizing associate ROI with progressive tiers.
“As a long-time NetApp partner, we’ve always valued NetApp’s partner-first approach to its business, and the maturation of its partner program to enable and contribute to GDT’s growth and profitability,” mentioned John Woodall, Vice President, Solutions Architecture at General Datatech. “With NetApp’s new Partner Sphere program and its industry-leading cloud portfolio, we’re excited to be able to deliver immense value to our joint customers with the most effective, flexible and innovative solutions across any environment – while differentiating our business to accelerate growth and successfully monetize our best-of-breed services capabilities.”
“Cloud Bridge is a cloud-native, services-led business – so we fully support the strategy and direction for NetApp’s new partner program,” mentioned Simon Walker, Managing Director at Cloud Bridge. “With NetApp bringing all of its partners into one consolidated program and integrating Spot partners, we can take advantage of NetApp’s full portfolio to offer a full suite of innovative solutions and services to our customers.”
Implementation of the NetApp Partner Sphere program will start in NetApp FY’24.
Learn extra about NetApp Partner Sphere at NetApp INSIGHT, November 1-3, 2022. Register right here.
Additional Resources
About NetApp
NetApp is a world, cloud-led, data-centric software program firm that empowers organizations to guide with knowledge within the age of accelerated digital transformation. The firm supplies programs, software program and cloud companies that allow them to run their purposes optimally from knowledge middle to cloud, whether or not they’re creating within the cloud, transferring to the cloud, or creating their very own cloudlike experiences on premises. With options that carry out throughout various environments, NetApp helps organizations construct their very own knowledge material and securely ship the appropriate knowledge, companies, and purposes to the appropriate folks—anytime, anyplace. Learn extra at www.netapp.com or comply with us on Twitter, LinkedIn, Facebook, and Instagram.
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