SAN ANTONIO, Texas, Oct. 25, 2022 (GLOBE NEWSWIRE) — NatureSweet®, the primary promoting model in snacking tomatoes is doubling down on the corporate’s dedication to rework the agricultural trade by partnering with extra retailers and promoting high-quality produce past snacking tomatoes. The firm’s portfolio consists of nationwide distribution of bulk and packaged tomatoes, peppers, and cucumbers. NatureSweet’s confirmed success on this expanded class during the last 4 years has completely positioned the corporate to attain greatness within the greenhouse-grown vegetable market. The firm lately partnered with Mission Produce, Inc. at their distribution middle in Laredo, Texas to make sure product freshness and to streamline service to U.S. retailers. Along with expanded distribution, NatureSweet can be rebranding with a brand new company emblem on all packaging, and a redesigned website to bolster its dedication to being the single-source answer for greenhouse-grown greens. The new emblem showcases the number of greens the corporate affords whereas maintaining its famously scrumptious tomatoes entrance and middle. NatureSweet, an EFI and Fair Trade-certified firm, forecasts that greater than half of the corporate’s future development will come from this growth.
“Consumers trust the quality produce that NatureSweet consistently delivers, we have proven this,” says Rodolfo Spielmann, President & CEO of NatureSweet. “This growth wouldn’t be possible without the tireless work of our agricultural Associates who nurture our produce from seed to shelf,” provides Spielmann. “Although our logo might have changed a little, our company’s purpose remains the same. And that is to greatly improve the working conditions and treatment of agricultural workers. We are truly paving the way for the industry.”
The revamped web site is mobile-compatible, in addition to user-friendly; exhibiting customers the place their meals originated. It options participating content material, an education hub with diet suggestions, recipe videos, and updates on the corporate’s success. The website additionally particulars efforts involving recyclable packaging and sustainability. NatureSweet’s modern Food ID program takes product security, high quality, and traceability to new heights. Using a QR code, customers can hint the place their produce was grown and study extra concerning the practices used to reap and pack their veggies. The “Meet the Associates” part, a fan favourite, allows customers to fulfill and listen to from the Associate who picked their greens. Consumers can even personally thank Associates for his or her laborious work.
NatureSweet’s fast development has emboldened the corporate in its mission of remodeling the lives of agricultural staff in North America.
Check out our brief, informative 19-second video on our rebrand here.
About NS Brands, Ltd. (NatureSweet)
NS Brands, Ltd.® is the single-source answer for natural and standard greenhouse-grown greens in North America pushed by the buyer’s desire and demand for snacking tomatoes. Always vine-nurtured and hand-picked on the peak of freshness, NatureSweet ensures nice tasting produce, year-round. NS Brands, Ltd’s produce is rigorously grown, harvested, and packaged by greater than 5,000 full-time Associates, and is offered at main grocers, mass retailers, membership shops, and meals service operators within the United States, Canada, and Mexico. Known for its wonderful Associates, award-winning high quality, and modern packaging, NatureSweet can be dedicated to having a constructive social, environmental, and financial affect on the communities by which they function.
Jenny Halpin
External Communications Manager
[email protected]
210-885-8927
A video accompanying this announcement is offered at: https://www.globenewswire.com/NewsRoom/AttachmentNg/847176e8-8c60-4f25-8703-309c4333c43e
