Mastercard’s ‘Har Fan Hai Priceless’ (Every Fan Is Priceless) campaign brings fans several tangible benefits, such as the opportunity to watch the match from a prime spot in the stadium, avail complimentary VIP tickets, experience post-match awards ceremony from the field, book tickets before they are open to all through a pre-sale window, and a lot more. Through the campaign, Mastercard brought the coveted World Cup trophy to its customers, partners, and employees across several Indian cities.
