- The report proposes a new mannequin which permits a regulated method for bank-fintech partnerships and API pushed innovation through Issuing-as-a-Service (IaaS)
BANGALORE, India, Sept. 20, 2022 /PRNewswire/ — Cashfree Payments, a main funds and API banking options firm, immediately introduced the launch of an trade report titled ‘IaaS: New-Age Payments Solutions by means of Card Issuing-as-a-Service‘.

The report explores the IaaS panorama in India. Commencing with the expertise underlying IaaS, the paper dives into the totally different types of card APIs and the features they allow – like creating, loading or blocking a card. It introduces varied gamers concerned in card issuance and the role of an IaaS platform in easing varied integrations for companies. The report additionally outlines the advantages of IaaS for particular industries together with equivalent to e-commerce gamers, marketplaces, fintech corporations, massive corporates, the logistics trade, or the gig economy.
According to the report, IaaS is witnessing a demand throughout industries with new use instances rising quickly to fulfill the underserved wants of assorted buyer segments. For fintechs, IaaS for playing cards gives a plug-n-play, versatile mannequin for simpler experimentation. With digital funds turning into a compulsion, diverse present banks have begun leveraging IaaS infrastructure to allow seamless card issuance for his or her prospects in a lot decrease time, as towards constructing your entire infrastructure in-house. IaaS additionally finds use instances for E-commerce and market corporations in the type of Credit and pay as you go playing cards. Large corporates and Enterprises are beginning to undertake card issuance to mitigate the challenges of advanced guide processes for expense administration, gross sales incentive payouts, contract employee payroll amongst different use instances.
Also, a massive variety of people in semi-urban and rural areas have deposits in co-operative societies, the place the entry to on-line banking, debit playing cards, and so forth. is restricted. In such eventualities, fintech corporations facilitate pay as you go and debit card issuance for co-operative societies and banks to allow on-line and POS card transactions for patrons of co-operative societies, thereby driving monetary inclusion. Another key rising use case for credit score card issuance for fintechs in collaboration with banking companions, is in facilitating working capital credit score for MSMEs.
Akash Sinha, CEO and Co-Founder, Cashfree Payments mentioned,“We are very excited to launch our whitepaper on IaaS, which forms the next step in the evolution of the BaaS model. It will allow modern businesses to adopt innovative, personalised and customer-friendly solutions for their card issuance needs. This whitepaper report delves deep into multiple aspects including the underlying technology, benefits and regulatory environment. We believe regulation has a key role to play in the card issuance space and its financial inclusion imperative and look forward to further supportive steps from the regulator. ”
With over 50% market share amongst cost processors, Cashfree Payments immediately leads the best way in bulk disbursals in India with its product Payouts. Recently, India’s largest lender, SBI invested in Cashfree Payments, additional underscoring the corporate’s role in constructing a strong funds ecosystem. Cashfree Payments works intently with all main banks to construct their core funds and banking infrastructure that helps energy the corporate’s merchandise, and can also be built-in with main platforms equivalent to Shopify, Wix, Paypal, Amazon Pay, Paytm and Google Pay. Apart from India, Cashfree Payments merchandise are getting used in eight different international locations together with the USA, Canada and UAE.
About Cashfree Payments
Cashfree Payments is a main cost and API banking options firm. It gives full-stack funds options enabling companies in India to gather funds and make payouts through all out there strategies with easy integration. Cashfree Payments’ choices embody a complicated and straightforward method to combine cost gateways, a break up cost answer for marketplaces, checking account verification API and Auto Collect — a digital account answer to match inbound funds to prospects. Founded by IIIT Hyderabad alumnus Akash Sinha and IIT Kharagpur graduate Reeju Datta, www.cashfree.com is among the many main cost service suppliers in India processing transactions value USD 40 Billion yearly. It has leveraged expertise to lead cost disbursals in India with greater than 50% market share amongst cost processors. Cashfree Payments allows greater than 1,50,000 companies with cost collections, vendor payouts, wage payouts, bulk refunds, expense reimbursements, loyalty and rewards. Apart from India, Cashfree Payments merchandise are used in eight different international locations together with the USA, Canada and UAE. Cashfree Payments is backed by Silicon Valley investor Y Combinator, Apis Partners, State Bank of India (SBI) and was incubated by PayPal.
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