– Habanos, S.A. continues its dedication to Duty Free and Travel Retail by presenting a product completely designed for these channels
HAVANA, Oct. 5, 2022 /PRNewswire/ — Habanos, S.A. introduced the brand new Travel Humidor by the model Quai D’Orsay Imperiales throughout its conventional gala dinner on the TFWA World Exhibition & Conference in Cannes, France. An elegant and unique journey humidor with 20 Habanos every and produced in restricted portions, which might be obtainable solely in Duty Free and Travel Retail gross sales channels.
“With this launch, we are bringing back one of the historical icons of this brand, which was relaunched by Habanos in 2017 with a renewed portfolio and a more premium positioning and image,” said José María López Inchaurbe, Vice President of Development at Habanos, S.A., in entrance of greater than 150 aficionados, distributors and worldwide journalists who attended the unique dinner. “At Habanos, S.A. we are sure that the recovery and success of important channels such as Duty Free and Travel Retail are guaranteed with launches like the one we have the pleasure of presenting today,” he added.
Quai D’Orsay Imperiales Travel Humidor is a perfect alternative for vacationers who love Habanos with a style for thicker calibers (47 ring gauge x 178 mm size) and who additionally benefit from the flavors and aromas of its medium energy. Undoubtedly, it is a nice alternative to get pleasure from a Habanos second anyplace on the earth.
Rightly, the gala dinner and the presentation of this unique product have been marked by the magic that all the time surrounds Habanos, S.A.’s huge occasions, with music and gastronomy on the highest degree. In addition to the Vice President of Development, Ernesto González and Alejandro Fernández-Blanco, Operational Marketing Director and Deputy Director, respectively, additionally represented Habanos, S.A. on the occasion. Both of them report back to the corporate’s Commercial Vice Presidency.
During the times of the TFWA World Exhibition & Conference held on the Palais des Festivals et des Congrès in Cannes, the Habanos, S.A. sales space displayed the newest releases designed completely for this channel: Trinidad Robustos, Romeo y Julieta Wide Churchills and, after all, Quai D’Orsay Imperiales, along with a few of the most up-to-date releases, manufacturers and vitolas from the corporate’s portfolio for the enjoyment of aficionados, consultants and journalists who visited the sales space.
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SOURCE Habanos, S.A.
