Ex-Paytm Sanjeev Misra Joins D2C Footwear Startup Yoho’s Board as an Executive Director

• Sanjeev Misra, a long-serving veteran within the company world joined Yoho in November 2022
• Sanjeev can be an investing associate holding fairness within the startup

Yoho, India’s quickest rising footwear startup, right this moment introduced that they’ve appointed Sanjeev Misra as the Executive Director of the corporate, efficient November 1st, 2022.

 

Sanjeev Misra has over 30 years of expertise within the company world. Prior to becoming a member of Yoho, Sanjeev spent greater than 5 years as the Senior Vice President & Director of Paytm Wholesale Commerce Private Limited, the place he led the B2B Commerce and Global Exports & Imports. His management method has been constructed round sharp prioritization and focus, rising companies and types by means of innovation, remodeling gross sales, driving productiveness, whereas constructing groups with the proper construction, expertise, and tradition.

 

Prior to Paytm, Sanjeev Misra held the place among the many management workforce in Adani Group as Vice President Group Business & Renewables for nearly 3 years. He was chargeable for accelerating Sales, constructing Strategic Planning and general Business Development, together with Corporate Governance & IT Technology, Telecom. Additionally, he was managing large-scale tasks on the agency. Before that, he has spent over a decade in Silicon Valley, working for manufacturers together with Motorola Semiconductors, Cisco Systems, Adobe, Compaq Computers and Silicon Graphics.

 

Commenting on the appointment, Sanjeev Misra mentioned, “I feel both honoured and humbled on being appointed as the Executive Director of one of the fastest growing and innovative Indian footwear brands. I’m also excited about the journey ahead in this fascinating space. The Indian Footwear Industry has the potential to grow 10 folds in the coming years. According to some recent reports, the revenue in the footwear market in India amounts to USD 23.73 billion in 2022 and is expected to grow annually by 6.77% CAGR 2022-2027. At Yoho, I look forward to building on the versatile brand that believes in offering comfortable and stylish footwear that cost less than half of the ones offered by popular global giants.”

 

Ahmad Hushsham, Founder, Yoho mentioned, “We are delighted to welcome Sanjeev, first as one of our angel investors and now as our Executive Director. Sanjeev has played an instrumental role in our strategic development in the initial stage of coming out of stealth mode.”

 

Prateek Singhal, Founder, Yoho mentioned, “We are privileged to have Sanjeev join Yoho at this opportune time when we are looking at building and investing in new technology to build new product propositions and directly support our long-term strategic plan. In his new capacity as an Executive Director, we will seek his guidance to scale up the business and expand the consumer base as we continue to disrupt the footwear market with our state-of-the-art technology and AI-powered solutions to create high-performance footwear that is affordable for all.”

 

Recently, Yoho raised INR 20 crore in a Series A spherical of funding by a bunch of influential traders, led by Rajeev Misra, CEO, Softbank Vision Fund, Rukam Capital, and Vijay Shekhar Sharma, founding father of Paytm together with participation from different traders. Founded in 2021, Yoho has already offered 1,00,000+ pairs of footwear after popping out of stealth mode 4 months again, with simply three merchandise – Bubbles, Waves, and Breeze. The merchandise designed with orthopedic ergonomics can be found for each women and men throughout all prime e-commerce platforms. Before launching the product strains, Yoho created nearly 700 prototypes earlier than settling for the proper product line. Each prototype went by means of stringent assessments to make sure that clients get a product that’s tremendous comfy and long-lasting.