- Over 200,000 bodily shops joined Double 11 on JDDJ and JD Shop Now.
- Dada Now delivered 120 million orders during 2022 Double 11 purchasing competition.
SHANGHAI, Nov. 15, 2022 /PRNewswire/ — Dada Group (Nasdaq: DADA) (“Dada”), China’s main on-demand delivery and retail platform, has set new sales and delivery volume records for the Singles’ Day Grand Promotion, or Double 11, a significant on-line purchasing spree on the earth.
Leveraging the on-demand foundation of retail and delivery providers, the unified model for all on-demand retail providers throughout the JD ecosystem, JD Shop Now, has seen its Double 11 sales improve by 80 % in comparison with the identical interval final yr, with over 100% development for a number of product classes.
Groceries, electronics & equipment, attire, cosmetics, drinks… Dada Riders delivered high-quality merchandise and bargains to customers well timed. In the primary ten minutes of JD’s “Peak 28 Hours” marketing campaign, the variety of customers whose orders have been already fulfilled has doubled from the earlier yr.
One-hour delivery for all classes stimulates consumption development
JDDJ and JD Shop Now have reported substantial development in sales volume for all classes. The sales of electronics have elevated by 170 % year-on-year, child skincare by 140 %, residence ornament by 10 occasions, and bathe gel and mouthwash by 120 %.
The platform’s varied Double 11 campaigns additionally boosted sales for manufacturers considerably. Xiaomi’s sales on JDDJ and JD Shop Now have elevated 220 % year-on-year, Estee Lauder by 160 %, Curel by 116 %, and Alienware and Gree each reached threefold of that from final yr.
Through the omni-channel integration of on-line and offline retail options, JDDJ and JD Shop Now have boosted retailer companions’ development; greater than 200,000 brick-and-mortar outlets have participated on this yr’s Double 11 on JDDJ and JD Shop Now, and the new joiners on JD Shop Now have achieved a mean sales development of fifty % in comparison with the earlier month.
Better offers, higher high quality, higher life
During the spree, JDDJ and JD Shop Now have achieved vital development in grocery sales. The sales of beverage & liquor have elevated by 190 %, recent beef/lamb/mushroom by over 200 %, beef brisket/fish/pomegranate/durian by 100%, deli by 110 % and roasted poultry noticed thrice year-on-year development.
JDDJ has additionally teamed up prime manufacturers to launch the “one cent for your grocery” marketing campaign that boosted the grocery and FMCG order volume by 40 % in comparison with the earlier month, and the handy purchasing expertise of on-demand retail has change into an integral a part of folks’s lives.
In addition to the on-demand retail providers, JDDJ additionally highlighted the intra-city providers overlaying eating, housekeeping and extra during Double 11. The transaction volume of housekeeping providers has elevated by 4.5 occasions year-on-year, and the “pay online and consume in-store” service noticed 150 % development year-on-year, with the highest three manufacturers being Starbucks, Burger King and Luckin Coffee.
Timely delivery assured by Dada Now
In order to deliver dependable and extremely environment friendly on-demand purchasing expertise to customers, particularly during the height demand interval like Double 11 with surging order numbers, Dada Now has comprehensively lined all hyperlinks of order success from stock administration, selecting & packaging to delivery with its full-chain service system.
With greater than 60,000 crowdsourced pickers and a whole lot of hundreds of lively riders, Dada Now has established a powerful order fulfilling and delivery community with assured logistics capability and effectivity, so that buyers throughout China can benefit from the quick delivery in minutes by JDDJ and JD Shop Now.
About Dada Group
Dada is a number one platform of native on-demand retail and delivery in China. It operates JDDJ, certainly one of China’s largest native on-demand retail platforms for retailers and model house owners, and Dada Now, a number one native on-demand delivery platform open to retailers and particular person senders throughout varied industries and product classes. The firm’s two platforms are inter-connected and mutually helpful. The Dada Now platform allows an improved delivery expertise for members on the JDDJ platform by its readily accessible success options and sturdy on-demand delivery infrastructure. Meanwhile, the huge volume of on-demand delivery orders from the JDDJ platform will increase order volume and density for the Dada Now platform. In June 2020, Dada Group started buying and selling on the Nasdaq Global Market, beneath the ticker image DADA.
SOURCE DADA GROUP
