ATLANTA, Aug. 29, 2022 (GLOBE NEWSWIRE) — Cumulus Media (NASDAQ: CMLS) at the moment introduced VP of Programming Operations Greg Frey has been tapped to guide Music Partnerships, a brand new division inside Cumulus, as VP, Music Partnerships. Frey, a 12-year Cumulus veteran, will function the corporate’s inventive liaison with artists, labels, reserving companies, and promoters. Frey will report back to Chief Content Officer Brian Philips.
Frey will entrance the workforce which is able to develop music advertising partnerships for Cumulus’s 300+ music stations, Westwood One community franchises, and associated social/digital platforms. The workforce’s focus might be on enhancing partnerships, creating worth for the music {industry} in addition to new content material and income alternatives for Cumulus. Frey might be supported by a coalition that features native and nationwide promoting gross sales; music format VPs; digital leaders; and programming, promotion, and advertising executives.
“Greg will advance Cumulus’s music industry collaboration with his trademark credibility and tastemaker’s integrity,” stated Philips. “Greg enjoys the longstanding respect of the industry and from all at Cumulus, and I’m confident we will see success with his leadership right out of the gate.”
Said Frey, “We’ve spent the recent months laying the groundwork for this critical function so that we can best support collaboration between Cumulus and our esteemed music partners. I’m eager to get out there and show the music world what more we can do together.”
About Cumulus Media
Cumulus Media (NASDAQ: CMLS) is an audio-first media firm delivering premium content material to over 1 / 4 billion folks each month — wherever and at any time when they need it. Cumulus Media engages listeners with high-quality native programming via 405 owned-and-operated radio stations throughout 86 markets; delivers nationally-syndicated sports activities, information, speak, and leisure programming from iconic manufacturers together with the NFL, the NCAA, the Masters, CNN, the AP, the Academy of Country Music Awards, and lots of different world-class companions throughout greater than 9,500 affiliated stations via Westwood One, the most important audio community in America; and evokes listeners via the Cumulus Podcast Network, its quickly rising community of unique podcasts which might be good, entertaining and thought-provoking. Cumulus Media gives advertisers with private connections, native impression and nationwide attain via broadcast and on-demand digital, cellular, social, and voice-activated platforms, in addition to built-in digital advertising providers, highly effective influencers, full-service audio options, industry-leading analysis and insights, and reside occasion experiences. Cumulus Media is the one audio media firm to supply entrepreneurs with native and nationwide promoting efficiency ensures. For extra data go to www.cumulusmedia.com.
Media Contact:
Karen Glover | Cumulus Media | [email protected]
