Bacardi Announces Leadership Moves to Drive Future Growth

Bacardi Limited, the biggest privately held spirits firm on the planet, immediately publicizes a sequence of C-suite expertise strikes inside world business and finance and the North America business.

This press launch options multimedia. View the total launch right here: https://www.businesswire.com/news/home/20221003005330/en/

Pete Carr to change into Bacardi Executive Vice President and Global Growth Officer (Photo: Business Wire)

CurrentRegional President for North America Pete Carr will tackle the newly created function of Executive Vice President and Global Growth Officer. Pete might be liable for business excellence and technique, route-to-market fashions, digital commerce, and on-trade relationships for the family-owned spirits business. Pete comes armed to spearhead continued business success for Bacardi, with a lifetime of spirits expertise and greater than eight years on the helm of one of many firm’s largest markets. Pete has showcased fearlessness and a founder’s mentality all through his profession at Bacardi. Under his management, Bacardi launched a brand new mannequin for nationwide spirits distribution within the U.S. and propelled funding in digital commerce within the area to energy this rising channel for spirits gross sales.

Tony Latham, at present world Chief Financial Officer, will take over as Regional President of North America. In the final three years, Tony has performed a crucial function as CFO of Bacardi, steering the corporate via the latest world challenges, and shifting with pace and agility to seize alternatives which have saved Bacardi on the forefront of what’s new and subsequent. In his time at Bacardi, Tony has labored carefully with the business in North America and is properly versed with the business, organizational, and route-to-market features of the area, leaving him well-positioned to win in his new function.

In true Bacardi trend of grooming inside expertise, Albert VilaTarres succeeds Tony with a promotionto the function of Bacardi Limited Global Chief Financial Officer (CFO). His 12-year journey with Bacardi has taken him throughout the globe, having served as CFO for the areas of Latin America, Western and Eastern Europe, and, most just lately, North America. Albert has been a worthwhile companion to many Bacardi business leaders who’ve leaned on his experience throughout markets. He will now deliver his expertise to the desk as he oversees world funds for the corporate.

“We believe in investing in our people at Bacardi and growing from within. It is important that our people see a vision for their success along with that of the company,” says Mahesh Madhavan, Chief Executive Officer of Bacardi Limited. “We are committed to creating new opportunities for our talent that enable them to learn from and bring value and new perspective to our business. I am confident that Bacardi will continue in its path of robust growth with Pete, Tony, and Albert fueling success in their roles and navigating our teams toward critical milestones in our vision for the future.”

Tony will transfer to the Coral Gables, FL, workplace as he takes over the North America business, whereas Pete and Albert might be based mostly on the Bacardi world headquarters in Bermuda, pending authorization by the Bermuda Department of Immigration. All strikes are efficient firstly of the brand new fiscal 12 months on April 1, 2023.

About Bacardi Limited

Bacardi Limited, the biggest privately held spirits firm on the planet, produces and markets internationally acknowledged spirits and wines. The Bacardi Limited model portfolio includes greater than 200 manufacturers and labels, together with BACARDÍ® rum, GREY GOOSE® vodka, PATRÓN® tequila, DEWAR’S® Blended Scotch whisky, BOMBAY SAPPHIRE® gin, MARTINI® vermouth and glowing wines, CAZADORES® 100% blue agave tequila, and different main and rising manufacturers together with WILLIAM LAWSON’S® Scotch whisky, ST-GERMAIN® elderflower liqueur, and ERISTOFF® vodka. Founded greater than 160 years in the past in Santiago de Cuba, family-owned Bacardi Limited at present employs greater than 8,000, operates manufacturing amenities in 10 nations, and sells its manufacturers in additional than 170 nations. Bacardi Limited refers to the Bacardi group of corporations, together with Bacardi International Limited. Visit http://www.bacardilimited.com or observe us on Twitter, LinkedIn or Instagram.

View supply model on businesswire.com: https://www.businesswire.com/news/home/20221003005330/en/