Avid’s Open Workflow Solutions Demonstrated with Numerous

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BURLINGTON, Mass., Sept. 08, 2022 (GLOBE NEWSWIRE) — Across IBC2022, Avid® (Nasdaq: AVID) will collectively showcase associate integrations that reach and improve Avid’s confirmed media creation workflows. A broad vary of accessible built-in choices and sneak peek expertise previews shall be demonstrated all through the exhibition at IBC2022 (Sept. 9-12) on the RAI Amsterdam. Workflow options will span collaborative cloud-based manufacturing, content material safety and watermarking, IP contribution, broadcast automation, networked storage, video modifying and particular results, amongst different key classes.

Ray Thompson, Avid’s Senior Director of Industry and Partner Marketing, mentioned, “The content creation community’s hot pursuit of cloud-based workflows, remote working, and team collaboration is the most exciting trend in media tech today and certain to be top of the list for a majority of people attending IBC2022. Avid and our partners are unified in delivering solutions to these challenges so more customers can accelerate and embrace emerging cloud and as-a-service business models. Throughout IBC2022, we have a new wave of high-impact partnerships and workflow integrations to show for it.”

In stands throughout the RAI exhibition flooring, Avid and greater than 20 expertise companions will function their collaboration together with:

AP (stand 7.A19) – AP will showcase ENPS and its interoperability with MediaCentral | Cloud UX™ offering selections for Newsroom Computer Systems (NRCS) when utilizing Avid instruments.

Adobe – Avid and Adobe will spotlight the MediaCentral l Cloud UX panel for Adobe® Premiere® Pro, After Effects®, and Photoshop®, permitting manufacturing groups to undertake and share media in Avid workflows.

ATTO (stand 7.A24) – ATTO has been offering high-speed connectivity options for many years, and continues its innovation with options for UHD and 8K modifying on Avid NEXIS media storage.

Aveco (stand 2.B18) – Aveco will present its StoryDesigner app for MediaCentral | Cloud UX, which streamlines automated studio playout management and different broadcast manufacturing workflows from inside the UI.

Boris FX (Avid stand 7.B49) – Boris FX Sapphire, Continuum and Mocha Pro shall be demonstrated inside the Avid | Edit On Demand™ SaaS answer, offering Media Composer editors with the ability of the trade’s hottest visible results and ending plugins within the cloud.

EVS (stand 10.A25) – EVS will current its MediaCeption InMovement answer that gives extremely dependable and synchronized ingest of dwell multi-camera feeds and related metadata, for swift and environment friendly supply to post-production. The chief in dwell video expertise for broadcast and new media productions, EVS will display how this answer permits operators to ingest dwell feeds onto Avid NEXIS® and reference them with the suitable metadata in MediaCentral®. As a end result, editors engaged on Media Composer can swiftly discover content material and begin modifying, enabling highly effective edit-while-capture workflows for dwell sports activities, information and distant productions.

Haivision (stand 2.B36) – Avid and Haivision will showcase IP contribution from Haivision’s SRT-enabled video encoders for dwell distant workflows delivered on-premises or to the cloud, reducing prices with out compromising high quality. Haivision will even spotlight over-the-shoulder workflows now attainable with SRT output from Media Composer.

Lenovo (Avid stand 7.B49) – Lenovo’s newest ThinkPad and ThinkStation P Series workstations push the boundaries of efficiency and virtualization—tuned to run Media Composer modifying software program for demanding manufacturing environments.

LiveU (stand 7.C30) – LiveU will spotlight its dwell 5G video options, an ordinary for information, sports activities, and distant productions delivering IP reliably into Avid manufacturing environments together with MediaCentral l Stream to be used with Avid | Edit On Demand, or with MediaCentral l Cloud UX for edit-while-capture workflows.

MainConcept (stand 7.D12) – MainConcept codecs are used throughout Avid’s merchandise to optimize effectivity in manufacturing workflows and utilized in duties reminiscent of video modifying, ingest and playout, workflow administration, storage and put up manufacturing. New developments embrace codecs engineered and optimized for ARM processors utilized in macOS and Windows computer systems.

Microsoft (Microsoft stand 1.D25 & Avid stand 7.B49) – Avid and its cloud alliance associate Microsoft will spotlight Avid | Edit On Demand with tech previews of IP contribution by way of SRT from any enabled gadget for REMI, information, and sports activities workflows within the cloud. The corporations will even function over-the-shoulder workflows operating the newest Media Composer software program to ship SRT output to any enabled gadget via a Haivision hub or gateway—in addition to tech preview of high-resolution Media Composer streams to Microsoft Teams customers, reaching a “third monitor” expertise that accelerates content material evaluation by producers, administrators, and different manufacturing workers.

NAGRA (stand 1.C81) – The NAGRA forensic watermarking plug-in for Media Composer gives a manner for creators to guard content material because it will get distributed to a rising variety of platforms and end-points.

NVIDIA (stand 7.B19) – Avid has a long-standing collaboration with NVIDIA, as Avid’s Media Composer and Edit On Demand cloud SaaS options benefit from NVIDIA GPU acceleration to energy more and more demanding manufacturing workflows.

Octopus (stand 6.C16) – Octopus Newsroom shall be discussing its panel for MediaCentral l Cloud UX and its skill to even have this answer within the latest model of the Octopus information manufacturing system, Octopus 11, for elevated flexibility, and choices in choosing an NRCS answer that makes use of a typical platform.

Osprey (stand 7.D39) – Osprey video will spotlight its Talon collection of encoders and decoders that may ship SRT and RTMP into the MediaCentral l Stream app for information, sports activities, or REMI manufacturing eventualities, utilizing Avid MediaCentral or Avid | Edit On Demand, along with being a receiving level for over-the-shoulder workflows with Media Composer.

StorageDNA (stand 6.C28b) – StorageDNA will spotlight its DNAfabric software program which might transfer seamlessly to sync media and tasks amongst Avid | Edit On Demand and Avid NEXIS storage methods whether or not they reside on-premises or within the cloud, enabling hybrid workflows throughout geographies.

Teradek (stand 7.B47) – Teradek shall be showcasing IP contribution into Avid | Edit On Demand, enabling edit-while-capture workflows with content material delivered over IP for quicker manufacturing turn-around. Teradek will even function its decoders as targets in over-the-shoulder workflows.

TVU Networks (stand 5.C73) – TVU Networks delivers a number of discipline options that bond 5G mobile, wi-fi, and wired connections for highly effective contribution from wherever into Avid | Edit On Demand and MediaCentral manufacturing environments.

Z by HP (stand 7.B55) – Avid and HP will showcase distant modifying with highly effective Z workstations tuned to run Media Composer in probably the most demanding manufacturing workflows, accessed remotely with HP Anyware (previously Teradici) consumer software program.

Zixi (stand 1.D81) – Zixi will spotlight workflows now attainable with Avid utilizing a hand-off into Avid | Edit On Demand or MediaCentral instantly from any Zixi-enabled encoder, decoder or via its broadcaster stream administration software program.

x.information (Avid stand 7.B49) – x.information delivers new integration choices with its app for the MediaCentral l Cloud UX, offering customers on the spot entry to wires, a novel number of social sources in addition to RSS feeds personalized for any trending subject, and the flexibility to simply add textual content, pictures, and movies into any run-down.

Beyond these featured actions, Avid is built-in and partnered with dozens of different expertise suppliers exhibiting throughout IBC2022. Companies taken with exploring Avid’s associate program could contact [email protected].

Avid Powers Greater Creators  
People who create media for a dwelling turn out to be better creators with Avid’s award-winning expertise options to make, handle and monetize at present’s most celebrated video and audio content material—from iconic motion pictures and binge-worthy TV collection, to community information and sports activities, to recorded music and the dwell stage. What started greater than 30 years in the past with our invention of nonlinear digital video modifying has led to particular person artists, artistic groups and organizations in every single place subscribing to our highly effective instruments and collaborating securely within the cloud. We proceed to re-imagine the various methods editors, musicians, producers, journalists, and different content material creators will convey their tales to life. Discover the chances at avid.com and be a part of the dialog on social media with the multitude of sensible artistic individuals who select Avid for a lifetime of success.  

© 2022 Avid Technology, Inc., Avid, its emblem, Avid | Edit on Demand, Avid NEXIS and Media Composer are emblems or registered emblems of Avid Technology, Inc. or its subsidiaries within the United States and/or different nations. All rights reserved. Adobe Premiere Pro, After Effects, and Photoshop, are both registered trademark or emblems of Adobe within the United States and/or different nations. All different emblems are property of their respective house owners. Product options, specs, system necessities and availability are topic to vary with out discover.    

PR Contacts 

Avid Technology, Inc. 
Dave Smith – Americas
[email protected] 
978.502.9607 

Avid Technology, Inc. 
Neil Beston – EMEA/ANZ
[email protected] 
+44 7770 644136

Red Lorry Yellow Lorry (Avid’s PR company) 
[email protected] 



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