Arctic Blue Beverages Launches New Ultra-Premium Product in Collaboration With Sarpaneva Design and Enters Web3 Through NFTs

Arctic Blue Legacy Gin is the Company’s newest product to be launched in the marketplace. The product is hand made in Finland, matured for twenty-four months in oak barrels. Arctic Blue Legacy combines Timo Sarpaneva’s world-known glass design with the internationally awarded professionalism of grasp distiller Asko Ryynänen. Arctic Blue Legacy has been internationally awarded with the best recognitions on the International Wine and Spirit Competition 2021 and the San Francisco World Spirits Competition 2022.

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Visualization of Arctic Blue Legacy and its wood case. (Photo: Business Wire)

The distinctive design of the Legacy bottle relies on the E415 prototype work designed in 1976 for Iittala by the worldwide pressure in Finnish design, Timo Sarpaneva (1926-2006). Legacy’s status wood case seeks inspiration from Sarpaneva’s sculpture, Gateway to Dreams. Together with Sarpaneva Design and Infinity, his designs have been subtly tailored to new makes use of, giving start to Arctic Blue Legacy’s look.

“We are very excited. This fantastic opportunity with an extraordinary product is very inspiring as we are carrying on Timo’s legacy,” says Aleksei Sarpaneva, son of Timo Sarpaneva and CEO of Sarpaneva Design.

Arctic Blue Legacy’s buy rights will likely be distributed as NFTs. A non-fungible token is a report on a blockchain related to a novel, nonreplicable digital or bodily asset. Main functionalities of NFTs are proof of digital possession and holder advantages. The product is saved in Arctic Blue Beverages skilled care, till the holder of the NFT decides to train their buy proper or switch the possession over the Ethereum blockchain. Arctic Blue Legacy is a luxurious product, and proof of digital possession allows a seamless international secondary market facilitating buying and selling or gifting of the NFT.

Arctic Blue Beverages enters the Web3 in collaboration with the Web3 digital company Struggle C&C Ltd.

“As agency partner, we feel privileged being part of Arctic Blue Beverage’s Web3 transformation. This is a big moment as Arctic Blue Beverages is one of the first listed Nordic companies entering the NFT space. Today’s technology offers new standards for digital ownership and community building”, says Kasper Karimaa, CEO of Struggle C&C.

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