Alibaba’s 2022 11.11 Global Shopping Festival Facilitates Quality Growth for Brands and Merchants

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Hangzhou, China:
 

Alibaba Group Holding Limited (NYSE: BABA; HKEX: 9988) right now efficiently concluded its 14th annual 11.11 Global Shopping Festival (“11.11”) and delivered outcomes consistent with final yr’s GMV efficiency regardless of macro challenges and Covid-related affect.


 

This press launch options multimedia. View the complete launch right here: https://www.businesswire.com/news/home/20221111005492/en/


 

Alibaba’s 2022 11.11 Global Shopping Festival facilitated quality growth for participating brands and merchants. (Photo: Business Wire)

Alibaba’s 2022 11.11 Global Shopping Festival facilitated high quality progress for taking part manufacturers and retailers. (Photo: Business Wire)


This yr’s 11.11 featured over 290,000 manufacturers from over 90 nations and areas throughout 7,000 product classes. In the primary 4 hours of the second check-out window, which began at 8pm on October 31, greater than 130 manufacturers surpassed RMB100 million in member-generated GMV. More than 5,600 manufacturers noticed their member-generated GMV greater than double in contrast with the primary 4 hours of final yr’s second check-out window.


 

“We thank all our participating merchants and partners of our ecosystem for working with us to deliver another 11.11 Global Shopping Festival that demonstrates a steady, promising growth trajectory. Together, we have witnessed the resilience and vibrancy of China’s consumption sector,” stated Chui Xue, President of Industry Development and Operation Center of Taobao and Tmall, Alibaba Group. “Our priority for this 11.11 was to enhance certainty for our merchants’ operation. We are pleased to have helped our participating brands and merchants accumulate new loyal customers during the festival which will serve as a strong foundation for their sustainable operation. We are also encouraged to see an emergence of new consumption trends with huge untapped potential. We will continue to innovate and strengthen our capabilities to provide our merchants with reliable opportunities for long-term growth and make concerted efforts to meet consumers’ evolving needs.”


 

In its second yr working wholly on the cloud, this yr’s 11.11 Global Shopping Festival has seen improved computing effectivity due to high-performance computing and modern know-how deployment. Computing value per useful resource unit was decreased by 8% in comparison with final yr from April 1 to November 11. Alibaba Cloud’s 5 hyper-scale information facilities throughout China doubled the quantity of unpolluted power used to help this yr’s 11.11 in comparison with final yr.


 

Other highlights from the 2022 11.11 Global Shopping Festival


 

  • 1,009 abroad manufacturers on Tmall Global achieved year-on-year GMV progress of greater than 100%.
  • This yr’s 11.11 demonstrated a robust progress momentum in classes together with sports activities & outside, pet merchandise, collectible toys and jewellery.
  • More than 300 million customers have watched livestreaming classes hosted on Taobao Live for the reason that begin of the presale interval. During your entire gross sales interval, 62 influencer and merchant-run livestreaming channels surpassed RMB100 million in GMV, and 632 influencer and merchant-run livestreaming channels surpassed RMB10 million in GMV.
  • Cainiao has delivered over 120 million parcels to doorstep. Close to 2 million packages had been delivered by 700 Xiaomanlv automated guided autos (AGVs), doubling the quantity final yr.
  • During this yr’s 11.11, Cainiao rolled out a package deal recycling initiative throughout greater than 130,000 Cainiao Post stations, recycling practically 4 million carton parcel bins from November 1 to 11. A every day common of greater than 100,000 customers dispatched parcels utilizing recycled cartons at Cainiao Post stations throughout 11.11.
  • Over 1.63 million merchandise showcased on Tmall throughout 11.11 this yr had been labeled eco-friendly and low-carbon footprint merchandise, masking classes akin to attire, cosmetics, meals and energy-efficient digital items.
  • During 11.11, rural livestreamers on Taobao Live hosted over 100,000 livestreaming classes that includes native merchandise.
  • A marketing campaign for agricultural merchandise on Taobao Live that cumulated in a particular livestreaming session on November 7 facilitated gross sales of 35.49 million agricultural merchandise from the beginning of the gross sales interval to November 7, with a complete GMV of over 46,000 SKUs greater than doubling in contrast with the identical interval final yr.


 

Note: All occasions talked about on this press launch confer with Beijing time. Unless in any other case acknowledged, the information factors included on this press launch are for your entire gross sales interval of the 11.11 Global Shopping Festival, which began October 31, 2022 and ended November 11, 2022. Year-on-year progress charges are in contrast towards the identical interval in 2021. GMV disclosed on this press launch refers back to the complete worth of orders in RMB settled by way of Alipay on Alibaba’s Taobao and Tmall platforms. It is reported on a real-time foundation and consists of delivery expenses paid (the place relevant). All GMV and different figures offered on this press launch are unaudited and topic to changes.


 

About the 11.11 Global Shopping Festival


 

The 11.11 Global Shopping Festival started in 2009 with participation from simply 27 retailers as an occasion for retailers and customers to boost consciousness in regards to the worth of on-line buying. For the newest information and updates on the 2022 11.11 Global Shopping Festival, please go to: https://www.alizila.com/


 

About Alibaba Group


 

Alibaba Group’s mission is to make it straightforward to do business wherever. The firm goals to construct the long run infrastructure of commerce. It envisions that its prospects will meet, work and dwell at Alibaba and that it will likely be a very good firm that lasts for 102 years.


 


 







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