Adyen powers the future of financial services by launching embedded financial products

The product suite permits a possible income uplift of as much as 70% for platforms and marketplaces

AMSTERDAM, Oct. 23, 2022 /PRNewswire/ — Adyen (AMS: ADYEN), the world financial expertise platform of alternative for main companies, has broadened its providing by taking reside two new embedded financial products – Capital and Accounts – which are actually obtainable to platform and market companies in the US and Europe through Adyen’s single integration. Research carried out in partnership with Boston Consulting Group finds that 64% of small and medium-sized companies (SMBs) are fascinated by financial services embedded inside a platform. To capitalize on this banking-as-a-service alternative, Adyen has developed an modern suite of financial products comprising money advances, business financial institution accounts, and card issuing. Together with embedded funds, these energy the future of financial services by enabling platforms to ship superior financial experiences to their SMB customers. 

“Platforms are at the center of a transforming financial services industry – and Adyen is primed to further drive this revolution,” mentioned Adyen’s co-founder and CEO, Pieter van der Does. “Embedded finance is a logical next step following our embedded payments offering. By historically investing in our banking licenses and industry-leading technology, we have positioned ourselves as the sole provider offering a full embedded financial product suite via a single integration. From this vantage, we are excited to seize the opportunity that banking-as-a-service brings.” 

Traditional financial services are stifled by legacy programs, reactive approaches, gradual approvals, and lack of vertical information. These components have lengthy resulted in the under-serving of SMBs, and result in 65% of platform customers keen to modify financial services suppliers in favor of options higher built-in into their business processes. With Adyen’s single integration, platforms can meet this rising person demand by embedding financial services to consolidate SMBs business and financial operations underneath one roof. 

Adyen’s embedded financial product suite affords a modular answer that brings unparalleled management and customization choices for platform business. With 94% of SMBs fascinated by money advance options stating they might profit from their loans being pre-approved, Capital permits platforms to proactively provide business financing based mostly on historic funds knowledge. With 72% of SMBs valuing an built-in checking account expertise, Adyen’s Accounts product permits customers to run their funds the place they do business and get immediate entry to funds. Going hand-in-hand with Capital and Accounts, Issuing completes the providing by enabling customers to simply spend their funds on platform-branded fee playing cards. By adopting the suite, platforms can spherical out their providing and unlock the capabilities of an end-to-end financial ecosystem.

Learn extra about Adyen’s new embedded financial products – Capital and Accounts

Adyen (AMS: ADYEN) is the financial expertise platform of alternative for main firms. By offering end-to-end funds capabilities, data-driven insights, and financial products in a single world answer, Adyen helps companies obtain their ambitions sooner. With places of work round the world, Adyen works with the likes of Facebook, Uber, H&M, eBay, and Microsoft. Adyen repeatedly improves and expands its product providing as half of its atypical course of business. New products and options are introduced through press releases and product updates on the firm’s web site. 

Adyen’s funding into its embedded finance suite and the percentages talked about on this press launch are backed by trade analysis carried out in partnership with Boston Consulting Group. Learn extra about their findings right here.

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