Yakult Lady System Committed to Bring Good Health and Cheer to Your Doorstep

An employee walks out of the Yakult Danone head quarters , in New Delhi, India, on Monday August 6, 2012. Photographer: Prashanth Vishwanathan/Bloomberg News

New Delhi, India


There could never be a more unique way to bring good health and cheer at your doorstep than Yakult Ladies delivering the probiotic Yakult, the ultimate healthy drink to boost your immune system! And to applaud these young womens’ efforts, Yakult Danone India Pvt. Ltd., today recognised their efforts by rewarding them with various awards and recognition at an award function. The host of awards were presented to Yakult Ladies in various categories such as “Long Term Association”, “Best Sales Talk”, “Perfect Attendance”, “Best Home Delivery growth in a Year”, “Best Sales Growth”. The Awards were handed over by Mr. Minoru Shimada. Managing Director,Yakult Danone India Pvt. Ltd. at a ceremony in Tivoli Gardens, Chattarpur amidst much fan fare and fun.



Mr.  M. Shimada,  Managing Director, Yakult Danone India Pvt. Ltd. with Yakult ladies who were awardees for their outstanding performance in Home Delivery along with Mr. Arun Joshi, HR Head, Yakult Danone India Pvt. Ltd. 


Speaking on the occasion Mr. Minoru Shimada, Managing Director, Yakult Danone India Pvt. Ltd. remarked, “Globally the goodness of Probiotics has been recognized for many decades and Yakult, a pioneer in probiotics was launched in Japan in 1935. Ever since then it has found its way to more than 33 countries and regions with more than 35 million Yakult small bottles consumed everyday for its health benefit. In India, we have made a very good headway as consumers are today beginning to realize for themselves the benefits of Probiotics that are scientifically proven. Today, owing to stress, unhealthy eating and lifestyle disorders, the immune system becomes weak and diseases tend to afflict the body. Our product addresses heath issues from the core i.e.  improving the function of the intestine which is also our largest immune organ (since about 70% of the immune cells are found there) and helps to protect us from diseases.”



Mr. M. Shimada , Managing Director, Yakult Danone India Pvt. Ltd. with Yakult ladies who were awardees for their outstanding performance in Home Delivery.


Elaborating further, Mr. Shimada said, “Globally, Yakult Ladies System is the backbone of our vast distribution System and we are driven by our core philosophy of personally delivering our products to delight our consumers. We have an impressive workforce of home delivery of over 80,000 Yakult Ladies today. In India too, we are extremely proud to have Yakult Lady System who are at the forefront and the face of our brand since 2007, who have been delivering the product at the very doorstep of every home. The young ladies come from the lower strata of our society who are struggling to make a living. Hence it is our mandate to impart rigorous training on Yakult, provide them knowledge on the health benefits of Probiotics, so that they can, as our ambassadors of good health educate consumers and empower them to make a sustainable living for themselves. In fact, they are our true brand custodian as we promote “Shirota-ism “, an ideology which focuses on the idea of prevention being better than cure and a healthy intestine leads to a long life. Besides delivering Yakult with impeccable quality, these Yakult ladies have the important task of explaining the scientifically proven health benefits of Yakult. Today we have over 260 Yakult Ladies who are geared to spread good health and happiness across different cities. In India, Yakult Lady System is working very smoothly in Delhi-NCR, Jaipur, Chandigarh, Pune and Mumbai. I am extremely happy to present these awards to young women for their hard work and single-minded dedication.”  

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