Dubai to Generate High Demand for Dairy Products through 2024

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Increasing concerns about nutrition and health, changing consumption patterns of consumers and rising awareness about benefits of dairy products to drive UAE dairy products market through 2024

According to a TechSci Research report, “UAE Dairy Products Market By Product Type, By Distribution Channel, Competition Forecast & Opportunities, 2024”, UAE dairy products market is projected to grow at a CAGR of over 7% during 2019-2024 owing to growing inclination towards dairy products along with rising awareness about their health benefits for all age groups coupled with continuous introduction of innovative flavors, especially in the yoghurt and milk segment. The growth of UAE dairy products market is also fuelled by factors such as aggressive marketing by companies and online retailers for dairy products, thereby increasing visibility among the consumers. Moreover, further consolidation of distribution channels by major manufacturers in the market across the region has aided growth of UAE dairy products market by increasing product accessibility. In terms of distribution channel, the market has been categorized into four major segments out of which Supermarket/Hypermarket captured majority market share due to availability of a variety of options under one roof and assurance of quality dairy products.

On the basis of type, UAE dairy products market has been broadly categorized into dairy milk, ghee & butter, ice cream & milk cream, cheese & spread and yoghurt. Yoghurt dominated the market in 2018 and is expected to maintain its leading position in the coming years as well due to rising demand for probiotic food and growing consumption of yoghurt on daily basis.

Al Marai, Al Ain Dairy, Al Rawabi, Gulf &Safa were some of the leading players in the UAE dairy products market in 2018 and are anticipated to maintain their dominance during forecast period as well. In terms of regions, Dubai dominated the market with a share of over 48% in 2018. This region is expected to generate significant demand for dairy products and anticipated to remain dominant till 2024 as well owing to the population growth in the region along with rising tourism.

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“Factors like introduction of flavored yogurt and flavored milk, rising per capita expenditure on dairy products due to growing disposable income, rising health awareness among consumers along with the benefits associated with dairy products consumption are fuelling growth in UAE dairy products market. Moreover, increasing retail focus on dairy products and government initiatives towards encouraging the consumption of dairy products would further steer growth in UAE dairy products market.” said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.

According to a TechSci Research UAE Dairy Products Market By Product Type, By Distribution Channel, Competition Forecast & Opportunities, 2024 has evaluated the future growth potential of UAE dairy products market and provides statistics and information on market structure, size, share and future growth. The report is intended to provide cutting-edge market intelligence and help decision makers to take sound investment decision. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges and opportunities present in the UAE dairy products market.