Mumbai: Tata Motors Ltd launched the Tigor sedan on Wednesday. With prices starting from Rs4.7 lakh to 6.19 lakh for the petrol version and Rs 5.6 lakh to Rs7 lakh for diesel, (ex-showroom, Delhi) the company has positioned the new model, based on the Tiago platform, as a style back.
This is the third offering by the Mumbai-based firm in the compact sedan segment , a niche it created with the Indigo CS. It also sells the Zest in the same segment .
The Tigor is around Rs25,000 less expensive than the market leader Suzuki Swift Dzire. The segment sells close to 30,000 units every month.
“With the new offering we aim to redefine the compact sedan market,” said Guenter Butschek, chief executive and managing director at Tata Motors.