New Delhi, India
– Partners with Lotus Greens to develop a 20-acre ultra-smart township – Destination – 150
– Offers 2 BHK and 3 BHK apartments starting at 50 lakhs and 57 lakhs
Tata Value Homes – a 100 % subsidiary of Tata Housing – one of the leading real estate development companies in India, today announced its foray into Noida with the launch of a first-of-its-kind smart community codename: ‘Destination 150’. Developed in partnership with Lotus Greens, this 20-acre ultra-modern property will comprise six wings of 2 BHK and 3 BHK units starting at 50 lakhs and 57 lakhs respectively.
Located in Sector 150 of Noida, Destination 150 will offer smart home features surrounded by best-in-class facilities. Promoting the importance of smart life, the project will consist of various technological initiatives like integrated apartments which will include book facilities, comprehensive automation, etc. Apartments will also be equipped with integrated security features and other smart services such as high speed Wi-Fi in special outdoor gazebos, parking access control, co-working space within the complex and optical fibre connectivity. Providing a greener life in the truest sense, the township will encompass 7.5 acres of well-planned green spaces, green terraces and solar charging pods at convenient locations.
Brotin Banerjee, MD & CEO, Tata Housing, said, “It gives us immense pleasure to announce our expansion into the Noida market with Destination 150 – our first mega housing project of the new year. The launch of this project is in line with our vision of creating marquee projects in the major metro cities of India. This smart housing project scaled to include the latest technology and amenities, will propel residential and commercial development in Noida, creating greater opportunity for growth in the region. Further its connectivity to different parts of Delhi and NCR will attract more opportunities. We welcome our customers to be a part of a smart city in the making.”
Destination 150 is furnished with a modern club house spread approximately across 25000 sq. ft. that will promote lively community interaction. It will have a walking and biking track, badminton court, well-equipped gym and tennis court. The township will provide a holistic, world-class lifestyle by creating party lawns, an infinity pool, homemakers social club, an extensive commercial centre, a senior citizen park and kids play area.
About Tata Value Homes Limited
Tata Value Homes Limited is 100% subsidiary of Tata Housing Development Company Limited, established in 2010, to exclusively focus on value and affordable housing. The vision of Tata Value Homes Limited is to be the largest home provider in India. Tata Value Homes Limited has introduced two pan-India brands – Shubh Griha (Value Homes) and New Haven (Affordable Homes). Tata Value Homes Limited is also developing a Mediterranean themed project “La Montana” near Talegaon, Pune, while Shubh Griha is currently being developed in Boisar & Vasind near Mumbai and Ahmedabad, and New Haven is currently being developed at Bosiar, Ahmedabad and Bengaluru. Tata Value Homes Limited today has projects in Mumbai, NCR, Ahmedabad, Bengaluru, Chennai and Pune.
About Tata Housing
Established in 1984, Tata Housing is a closely held public limited company and a subsidiary of TATA Sons Limited. TATA Sons Limited holds 99.86% of equity share capital of the company. Since its revival in 2006, the company has grown exponentially establishing itself as the fastest growing real estate developers in India, with 70 million sq.ft under various stages of planning and execution and an additional 19 million sq.ft in the pipeline. Tata Housing has stood out in the industry with quality construction, ethical and transparent business practices, rapidly acquiring an image as a Quality Conscious and Reliable Developer.
Today, Tata Housing is developing large townships and differentiated theme based projects in major and mini metros. As a comprehensive real estate developer of choice, Tata Housing straddles across all consumer segments from value to luxury housing, by offering products ranging from Rs. 12 lakhs to Rs. 14 crores. All projects developed by Tata Housing are certified sustainable green developments, designed by top Internationally renowned architects.
With strength of over 800 employees and presence in Mumbai, Lonavala, Talegaon, Pune, Ahmedabad Goa, Gurgaon, Chandigarh, Bengaluru, Chennai, Kolkata and Bhubaneswar; the company is now in the process of expanding its footprints to other parts of India across tier I and II cities. The company has also ventured into foreign markets such as Maldives and Srilankais actively exploring other markets including African nations.