New Delhi, Delhi, India
DuPont Nutrition & Health sets a new direction for India’s flat bread market with the launch of its array of solutions for Indian rotis in packaged format. The new concept of ‘packaged roti’ is inspired from the growing need for convenience food by the Indian household. Rich in healthy carbs from whole wheat grain, the concept targets consumers who are turning their back on traditional homemade rotis and demand for a semi-cooked or ready-to-eat format with home cooked freshness and taste.
Renovating to meet consumer trends
“Indian flat bread, popularly known as roti is an integral part of the Indian diet. A majority of them are made at home with a very limited shelf-life. But in this fast paced world and changing consumer trends, there is an increased need to change the way rotis are made. At DuPont Nutrition & Health we have put in years of research to develop products that would transform the way rotis are produced, consumed and distributed,” commented Parth Patel, Business Head, South Asia, DuPont Nutrition & Health.
“Roti is an essential part of our diet and our aim is to extend the reach of this product across India; keeping intact the freshness and textural attributes closer to a homemade roti. We are committed to providing innovative solutions to the local Indian food palette and therefore will continue to explore all possible opportunities to add value to this segment,” says Sunil Nair, Senior Application Specialist, DuPont Nutrition & Health.
Innovative research to deliver supreme quality and taste
Recent scientific studies at the company’s largest research and development center for food ingredients in Brabrand, Denmark, have explored fundamental mechanisms and flour components that contribute to flat bread quality. The findings shed new light on the effects of functional ingredients in roti recipes including soy proteins. Keeping this in mind, DuPont Nutrition & Health scientists have developed a versatile range of fresh-keeping solutions to improve softness, taste and shelf-life of this Indian staple.
The comprehensive range comprising of DuPont™ Danisco® bakery enzymes, emulsifiers and hydrocolloids enables manufacturers to improve textural properties of ready-to-eat flat breads. The result is having rotis with a stay-fresh feel, lasting flexibility and no dry edges. Consumers can now enjoy their meals with rotis, ready to be folded and rolled without cracking even after weeks on the shelf. To cater to the needs of the larger Indian population who are vegetarians, manufacturers also have the flexibility to improve the nutritional profile by fortifying rotis with DuPont™ Danisco® range of functional soy protein without compromising on the taste.
DuPont™ Danisco® is the brand for a range of products that help provide enhanced bioprotection, an improved nutritional profile, and better taste and texture with greater cost efficiency and lower environmental impact, meeting the needs of manufacturers of food and beverages, dietary supplements and pet food. Through the work of the global network of food scientists and technologists in DuPont, the Danisco® range is supported by a uniquely broad spectrum of know-how across applications and processing.
DuPont Nutrition & Health combines in-depth knowledge of food and nutrition with current research and expert science to deliver unmatched value to the food, beverage and dietary supplement industries. We are innovative solvers, drawing on deep consumer insights and a broad product portfolio to help our customers turn challenges into high-value business opportunities.
DuPont (NYSE: DD) has been bringing world-class science and engineering to the global marketplace in the form of innovative products, materials, and services since 1802. The company believes that by collaborating with customers, governments, NGOs, and thought leaders we can help find solutions to such global challenges as providing enough healthy food for people everywhere, decreasing dependence on fossil fuels, and protecting life and the environment. For additional information about DuPont and its commitment to inclusive innovation, please visit www.dupont.com.