E-Commerce Battle Hots Up As Tata Group Set To Launch CliQ Soon

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Mumbai: Tata Unistore, a Tata Group business venture, on Tuesday announced that its e-commerce platform – Tata CLiQ – will open to consumers from May 27 across its website, mobile site and mobile apps.

At the launch, Tata CLiQ will offer consumers a new shopping experience in apparel, electronics and footwear categories. Over the next few months, the plan is to expand the offering by adding many more categories, brands and exciting features, Tata Unistore said in a statement here.

Over the past few years, e-commerce in India has been growing at a faster rate than brick-and-mortar retail.

According to a Goldman Sachs report released last year, the e-commerce market will account for 2.5 per cent of India’s gross domestic product by 2030, growing 15 times and reaching $300 billion. The current size of e-commerce is $20 billion.