Sanghvi Brands bags exclusive rights to take L’Occitane spas to US, Middle East


NEW DELHI: Sanghvi Brands, which operates international wellness brands such as L’Occitane spa and Warren Tricomi salon in India, has bagged exclusive rights to develop and manage L’Occitane spas in the US, Middle East and Indian Ocean region.

“We are now the largest spa partner for L’Occitane globally, and the first Indian company to take a multi-billion dollar French brand to the US,” said Darpan Sanghvi, managing director at Sanghvi Brands.

The company will open the first US shop of the French luxury spa brand at the Ritz Carlton in San Francisco in the next two months. It is also working with the royal family of Bahrain to manage the first overwater spa at the Lagoona Beach Luxury Resort & Spa in Bahrain.

Sanghvi said the group is targeting six spas in the US this year, six in the Middle East, and 12 in India, taking the total number of operational spas and salons in India to 40. In the next five years, it plans to operate 30-35 spas in the US and another 30 in the Middle East.

The company expects every L’Occitane spa in the US to record an average annual turnover of $2 million, while every spa in the Middle East is expected to do an average annual turnover of $1 million. It is expecting an annual turnover of $250,000-300,000 from every L’Occitane spa in India.

For other brands such as Elle, Sanghvi Brands is in the process of signing up for the Middle East. The company manages Warren Tricomi salons in India, Middle East and Indian Ocean. It plans to launch a Warren Tricomi salon at Fraser Suites Bahrain in about two months.

Sanghvi Brands now employs more than 500 people with teams in the US, Middle East, Indian Ocean and India. “We broke even in March last year having started our operations five years ago,” Sanghvi said.

“With a very strong and cost effective backend operation out of India, and leveraging the global strength of the brands like L’Occitane, Warren Tricomi, and Elle, we are hoping to become a global leader in the premium spa and salon segment,” he said.