Nissan India has started exporting the India-made Datsun GO+ sub-compact MPV to South Africa. Sales of the Datsun GO+, produced at the Renault-Nissan Alliance plant in Oragadam near Chennai, began on August 31, 2016 in South Africa. The company has had its ups and downs in India especially after the Global NCAP results came to the fore, however, Nissan India is determined as ever to make its mark as an exporter in India.
Since operations began at the plant in 2010 over 620,000 cars have been exported overseas. Currently, the Chennai plant exports vehicles to 106 countries around the world. Recent models for export include Datsun GO, Datsun GO+, Datsun redi-GO and Nissan Sunny, among others. Most recently, exports of Datsun redi-GO cars produced in Chennai went on sale in Nepal in July. This was followed by the redi-GO leading the Datsun brand’s return to the market in Sri Lanka in August. The redi-GO had already received more than 10000 bookings in India in July and the company say that the number is increasing.
Datsun has not had much luck with the GO Plus in India and which is why it introduced the Style Edition recently on both the GO and GO Plus. The export of Datsun GO+ to South Africa signifies the increasing popularity of India-made Nissan products for export markets. The plant has a capacity to produce up to 480,000 units per year. The Chennai plant will also be the production hub for Datsun’s next new car- the GO Cross compact SUV and it’ll be great to see how the company works its strategy around this.
Guillaume Sicard, President, Nissan India Operations, said: “We are delighted to see the Datsun GO+, manufactured with pride at the Renault-Alliance plant in Chennai, introduced for sale in South Africa. Following the success of the India-built Datsun GO’s launch into the small car segment in South Africa, the GO+ is another example of our Make in India models making a mark in overseas markets. Our exports continue to help Nissan build its presence in India and grow the local economy.”