Demandware to Showcase Enterprise Cloud Platform for Unified Commerce at NRF 2016


Demandware®, Inc. (NYSE:DWRE), the industry-leading provider of enterprise cloud commerce solutions, today announced that it will be showcasing its latest omnichannel and unified commerce innovations in the Demandware booth (Booth #4103) at the NRF Big Show January 17-19, 2016. To satisfy today’s shopper, retailers must unify the consumer experience from online to store and everywhere in between, pushing retail systems to the breaking point. At the NRF Big Show, Demandware will be showcasing how the Demandware Commerce Cloud unifies online and offline experiences to empower retail brands delivering on lofty customer expectations.

In addition to Demandware solution demonstrations, this year’s Demandware booth will feature a customer Innovation Tour showcasing distinctive capabilities from leading partners and brands, all built on the Demandware Commerce Cloud. On the tour NRF attendees will see how Sperry empowers its customers to create unique footwear with customization capability built by Fluid. Visitors will also see the rich branding and instore experience Tourneau delivers with Demandware and partner LyonsCG. Additionally the power of user generated content in an omnichannel shopping experience will be on display with NYX Cosmetics and partner Olapic. And finally, Accenture will demonstrate an instore experience with a digital fitting room and customer and associate mobile devices.

Demandware Product Demos
Demandware Digital – a deep dive into the Demandware Commerce Cloud’s core digital commerce capabilities.
Demandware Store – a comprehensive overview of the Demandware Commerce Cloud’s new cloud-based point-of-sale and in-store operations capabilities
Predictive Intelligence – a tutorial on how new predictive intelligence capabilities in the Demandware Commerce Cloud can enable retailers to create more relevant, personalized shopping experiences
Unified Commerce Demo – an overview of all the capabilities of the Demandware Commerce Cloud, including those mentioned above, in one complete demonstration

And don’t miss: hand-dipped Godiva chocolate treats for all booth visitors!

For tips on making NRF 2016 the most effective and enjoyable conference possible, check out this blog post by Adam Forrest, Senior Director of Americas Marketing at Demandware and a six-time veteran of the Big Show.

For insight into what to expect on one of the hottest-trending topics at NRF 2016 – cloud-based POS – check out this post by Erin Dorshorst, Senior Product Marketing Manager at Demandware. Erin’s focus on store solutions gives her a compelling perspective to discuss how this year’s NRF will highlight ways retailers are integrating intuitive technologies that break down traditional barriers between the associate and the customer – while delivering functionality faster.

About Demandware

Demandware, the category defining leader of enterprise cloud commerce solutions, empowers the world’s leading retailers to continuously innovate in our complex, consumer-driven world. Demandware’s open cloud platform provides unique benefits including seamless innovation, the LINK ecosystem of integrated best-of-breed partners, and community insight to optimize customer experiences. These advantages enable Demandware customers to lead their markets and grow faster. For more information, visit, call +1-888-553-9216 or email