Amul ups milk price in Capital

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Prices of Amul milk are set to increase by Rs. 2 per litre in Delhi and the National Capital Region with dairy major Gujarat Co-operative Milk Marketing Federation (GCMMF), which sells its products under the brand name, saying the new rates will be effective from Friday.

Speaking to The Hindu , GCMMF managing director R.S. Sodhi said: “The prices will be effective from Friday. We are raising milk prices in Delhi after 25 months. Since then, inflation has gone up by 14 per cent.” The last hike was implemented in May 2014.

With the new rates kicking in, a 500-ml pouch of Amul Slim & Trim (double toned milk) will be available for Rs. 18. A 500-ml pouch of Amul Taza (toned milk) will be available for Rs. 20, while one litre will cost Rs. 39. Amul Gold (full cream milk) will be available at Rs. 25 for a 500-ml pouch and Rs. 49 for one litre. Amul Diamond (full cream premium milk) will cost Rs. 26 for a half-litre pouch.

Mother Dairy, the largest milk supplier in Delhi-NCR with a sale of about 30 lakh litres per day, maintained that it has no plans to hike rates yet. “As a leading milk supplier in Delhi-NCR, we are not increasing the prices of milk at present. It is pertinent to note that the last increase was in May 2014, and we are striving to retain prices while giving competitive and remunerative prices to the farmer,” said a spokesperson for Mother Dairy.

Amul, which sells over 26 lakh litres of milk in Delhi-NCR on a daily basis, also stated that the new rates will be implemented in Gujarat next.